Essays about: "Sundholm Matilda"

Found 1 essay containing the words Sundholm Matilda.

  1. 1. If you Snooze you lose: : A qulalitative study of how comapnies can use social media to enhance customer-based brand equity

    University essay from Umeå universitet/Företagsekonomi

    Author : Sundholm Matilda; Joacim Braunander; [2017]
    Keywords : ;

    Abstract : The development of technology and Internet has not only impacted the way we live our daily lives; it has also changed how business is conducted. Traditional marketing strategies have transformed according to the new digital area where social media is used as a marketing channel to a greater extent than ever. READ MORE