Essays about: "Terese Hilmersson"

Found 1 essay containing the words Terese Hilmersson.

  1. 1. Capturing the XR Market: Examining Strategies to Reach the Broader Market - An exploratory study of commercialization of XR enabled by 5G

    University essay from Lunds universitet/Produktionsekonomi

    Author : Terese Hilmersson; Ebba Lindström; [2023]
    Keywords : XR technologies; HMD; B2C commercialization; value capturing; revenue models; ecosystem mapping; adoption network; high- tech innovations; Technology and Engineering;

    Abstract : Living to some extent in a partly or fully virtual reality is a scenario that may not be as far in the future as many may think, and the development of technologies that enable this is fully underway. This thesis investigates the commercialization of extended reality (XR) technologies in the consumer market and what may facilitate and hinder this commercialization. READ MORE