Essays about: "Vera Widmalm"

Found 1 essay containing the words Vera Widmalm.

  1. 1. Assessing the User Experienceof Hype Energy Drinks’ New Website : A study in UX development comparing the userexperience of two versions of the website Hype.com

    University essay from Uppsala universitet/Datalogi

    Author : Vera Widmalm; [2023]
    Keywords : User Experience; UX; Web development; Online product marketing; Nutrition;

    Abstract : This study explores the optimization of user experience (UX) and website goals through arelatively small-scale test with 10 participants. The research focuses on evaluating theimplementation of a new website prototype for Hype Energy Drinks, with an aim to improvehealth orientation and UX, specifically when communicating the product sections for isotonicdrinks and protein products. READ MORE