Essays about: "Wendy Wallace"

Found 1 essay containing the words Wendy Wallace.

  1. 1. Marketing Sustainable Products in the Retail Sector: The Potential Integration of Sustainability Marketing

    University essay from Lunds universitet/Internationella miljöinstitutet

    Author : Wendy Wallace; [2006]
    Keywords : sustainable products; sustainable consumption; environmental marketing; retail; sustainability marketing; marketing; sustainable retail; Environmental studies; Miljöstudier; Earth and Environmental Sciences;

    Abstract : This thesis investigates the ability of retailers to communicate sustainable products through sustainability marketing. Sustainable products are defined as products that "make a contribution to the solution of socio-ecological problems" (Belz, 2005). READ MORE