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Found 2 essays matching the above criteria.

1. 1. The high involvement customer journey: A study on customer motivations for touchpoint choice

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Emelie Pine; Isabell Weber; [2020]
   Keywords : High involvement; customer journey; motivation; touchpoints; multichannel; Business and Economics;

   Abstract : Thesis purpose: The purpose of this study is to gain knowledge about baby boomers’ motivations for using either digital or analogue touchpoints in the high involvement customer journey. This ultimately contributes to an increased understanding of the high involvement customer journey. READ MORE

3. 2. The Importance of Education for the Relationship between Economic Integration and Female Labor Market Outcomes: A Developing Country Analysis

   University essay from Lunds universitet/Nationalekonomiska institutionen

   Author : Cassandra Lindgren; Julian Sievers; [2014]
   Keywords : Female labor market outcomes; female education; developing countries; interaction term; cohort-specific data; Business and Economics;

   Abstract : Women in developing countries have been and are still suffering from various disadvantages on the labor market. We use a fixed effects model with a hierarchical structure to assess the empirical relationship between economic integration, measured by trade, exports and imports, and the female labor force participation rate (FLFPR). READ MORE