Essays about: "consumer testing"

Showing result 1 - 5 of 140 essays containing the words consumer testing.

1. 1. Comparative Analysis of In-Body to Out-Body Wireless CommunicationModules: Test Design and PerformanceEvaluation

   University essay from Högskolan i Halmstad/Akademin för informationsteknologi

   Author : Remya Sree Rema Bhai; Sisymol Stellus; [2024]
   Keywords : In-Body to Off-Body Communication; prototype; test-design; test protocol; medical device; wireless communication.;

   Abstract : Wireless communication for biomedical equipment is rapidly improving with the invention of new technologies. Due to the absence of cables, wireless technology is a growing area of interest for biomedical applications. As technology advances, many gadgets are becoming smaller and more portable. READ MORE

3. 2. Genetic Data Privacy and Consumer Choice Behavior: An Exploratory Study on Direct-To-Consumer Genetic Testing

   University essay from Göteborgs universitet/Graduate School

   Author : Inês Raeiro; Xuexin Li; [2023-07-03]
   Keywords : consumer privacy; privacy calculus theory; trust; genetic data privacy; direct-to-consumer genetic testing; consumer choice behavior;

   Abstract : The rapid growth of the Direct-to-Consumer Genetic Testing (DTC-GT) industry has raised significant concerns regarding the collection, storage, and use of highly sensitive genetic information. This study aims to address the existing research gaps by examining consumer privacy and choice behavior in the context of DTC-GT. READ MORE

4. 3. eCRM PERSONALIZATION STRATEGIES : Influence of content personalization on consumer engagement performance of email marketing campaigns

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Daniela Rodriguez; [2023]
   Keywords : CRM; email marketing; content personalization;

   Abstract : Background: As personalization has become a common CRM strategy for companies to create valuable relationships with customers, users are receiving an increased amount of personalized communication, further research is needed on the influence of content personalization in specific channels, to improve customer engagement.  Purpose: This paper seeks to analyse the influence of eCRM content personalization strategies on the consumer engagement performance of email marketing campaigns building upon existing knowledge about the benefits and opportunities of personalization strategies. READ MORE

5. 4. Coordinate Mark Out Using Intersecting Line Lasers

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Jonas Carlsson; Jeremy Gallant; [2023]
   Keywords : Mark out; Laser; Mechatronics; Floor Layout; Three object triangulation; Utsättning; Laser; Mekatronik; Golvutsättning; Trippelobjektstriangulering;

   Abstract : In the entertainment industry, where temporary structures are erected in a new venue every day, floor markings play an important role during the set up. Today, mark out is commonly done using tape measures - a very tedious and time consuming process. READ MORE

6. 5. Premium price for smaller size? : Testing the relationship between small firm cues and consumers’ willingness to pay for organic wine

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : Louisa Hoppe; Diede Rosmalen; [2023]
   Keywords : firm cue; firm size; willingness to pay; organic wine;

   Abstract : Consumer demand for organic products has increased due to growing awareness of climate change and sustainability. However, the higher price of organic products is a barrier for some consumers. READ MORE