Essays about: "entrepreneurial logic"

Showing result 1 - 5 of 19 essays containing the words entrepreneurial logic.

  1. 1. Breaking out of Boundaries: A multiple case-study examining the role of entrepreneurship for the internationalization of small skincare born global firms

    University essay from Göteborgs universitet/Graduate School

    Author : Celina Hua; Mimmy Ly; [2023-07-18]
    Keywords : Born Global; Internationalization; Entrepreneurial Capabilities; Effectual Logic; Human Capital; Networking Capabilities; Serendipity;

    Abstract : As the beauty and skincare market continues to grow globally, there is also a growing trend of early and rapid internationalization among skincare brands that are looking to capitalize on the global market. While this constitutes a great opportunity for companies, internationalization can be difficult for young and small firms, in particular, to effectively navigate. READ MORE

  3. 2. Customer engagement and co-creation in crowdfunding : Multi-case study on tabletop Kickstarter campaigns

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Michael Polatos; Andrii Kernitskyi; [2023]
    Keywords : Customer engagement; Kickstarter; co-creation co-destruction of value; S-D logic;

    Abstract : Background: Crowdfunding is a new form of financing that has gained popularity among entrepreneurs seeking to fund innovative and creative projects. It involves collecting small amounts of money from a large number of potential backers through specialised websites. READ MORE

  4. 3. Investor Influence on Startups' Sustainability Orientation: Exploring Causation and Effectuation Approaches

    University essay from Umeå universitet/Företagsekonomi

    Author : Marcel Hakim Jendoubi; Madeleine Rosendahl; [2023]
    Keywords : Sustainable Entrepreneurship; Sustainability Orientation; Entrepreneurial Finance; Causation; Effectuation;

    Abstract : This study investigates the influence of investors on the sustainability orientation of startups and the use of causation and effectuation approaches. The aim of the study is to gain a comprehensive understanding of how and why investors influence startups in their sustainability orientation, and what impact this has on the use of causation and effectuation decision-making logics. READ MORE

  5. 4. How Does An Entrepreneur Create A Born Global Firm? : A Case Study Of A Swedish Start-Up Trying To Enter The Indian Market.

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Luzia Martins Liberio Coelho; Alena Fridrichova; [2022]
    Keywords : Born global; Sweden; International entrepreneurship; Entrepreneurial process action; Internationalisation; Effectuation; Causation; Opportunity perception; Indian market; Business model canvas;

    Abstract : Purpose - The purpose of this study is to assess the process of early pre-internationalised and pre-market established born global company and to provide viable advice as to how to internationalise the Indian market which is psychically and geographically distant from the Swedish market. Design/methodology/approach - This study follows a qualitative research approach with an inductive single case study design in order to examine in-depth the Swedish start-up, TurtleCare AB, throughout its internationalisation process. READ MORE

  6. 5. Narratives of Entrepreneurial Ecosystem in Cambodia and Its Impact on Entrepreneur’s Decision-making

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : PISEY VUTHY; MOSTAFA REZAYI; [2022]
    Keywords : Entrepreneurial ecosystem; Ecosystem narratives; Decision-making logic; Effectuation; Causation.;

    Abstract : Title: Narratives of Entrepreneurial Ecosystem in Cambodia and Its Impact on Entrepreneur’s Decision-Making Logic Authors: Mostafa Rezayi and Pisey Vuthy Level: Master Thesis, 30 hp Background: Entrepreneurial activities are impacted by various elements in an entrepreneurship ecosystem (EE). The interplay of such factors produces narratives that display the condition of EEs. READ MORE