Essays about: "grocery retailer"

Showing result 6 - 10 of 35 essays containing the words grocery retailer.

  1. 6. The Connection between a Multitier Private Label Portfolio and Retailer Brand Image: Investigating Consumer Perceptions

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Helena Abrahamsson; Sarah Keppler; [2023]
    Keywords : private label; multitier private label portfolio; retailer brand image; consumer perceptions; Business and Economics;

    Abstract : Thesis Purpose: This thesis aims to understand how a multitier private label portfolio is linked to the retailer brand image from a consumer perspective by using a case study of the Swedish grocery retailer ICA. Furthermore, we aim to comprehend the connection of the contained private labels in a multitier private label to the retailer brand image. READ MORE

  2. 7. The Female Retailer, a Woman Amongst Men : An Interview Study about Women’s Advancement within ICA

    University essay from Umeå universitet/Umeå centrum för genusstudier (UCGS)

    Author : Britta Elsert Gynning; [2022]
    Keywords : Gendered organizations; Gendered structures; ICA; Leadership construction; Entrepreneurship.;

    Abstract : This study explores attitudes and constructions regarding the low number of female entre- preneurs within the Swedish grocery retailer company ICA. Through interviews and a focus group with women within ICA as well as a thematic analysis, this study confirms previous re- search; of women meeting hinders on the labor market, not due to inadequate leadership-skills but on gender-barriers impeding women to become leader, chiefs, and entrepreneurs. READ MORE

  3. 8. The Productivity Revolution: Your Guide for the Future of Workplace Allocation and the Effects of Working from Home

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Alexander Kokko; Henric Malm Casslén; [2021]
    Keywords : WFH; WFO; Hybrid workplace model; Productivity; Satisfaction;

    Abstract : Remote work is not a new phenomenon, but the global standard up until very recently has been that employees work full time from their offices. The COVID-19 pandemic has forced millions of employees to work from home for an extended period of time, accelerating discussions and strategies regarding the future of workplace allocation and where employees work best. READ MORE

  4. 9. A software solution for measuring customer experience in-store of a grocery retailer

    University essay from Linköpings universitet/Institutionen för datavetenskap

    Author : My Norsbo; [2021]
    Keywords : software engineering; customer experience; grocery retailer; usability; human computer interaction;

    Abstract : The technology of today enables several alternatives to obtaining food in physical stores, such as home deliveries of groceries or take away deliveries. Traditionally grocery retailers have focused primarily on products, but as time changes and customer values shift, grocery retailers must focus on customer experience to establish a relationship between the company and customers to stay competitive on the market. READ MORE

  5. 10. The Mission of Private Labels: Towards a Better Understanding on Retail Usage of Private Labels in the Context of Sustainability

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Antony Bruggink; Tigran Mooradian; [2021]
    Keywords : Sustainability Strategy; Grocery Food Retail; CSR; Motivational Drivers; Private Label Strategy;

    Abstract : The grocery retail industry has a substantial impact on a more sustainable food production and consumption system. With its gatekeeper position between consumers and manufacturers, retailers have the ability to encourage sustainable consumption and enforce measures up the food value chain - and face pressure to do so. READ MORE