Essays about: "hotel competitive advantage"

Showing result 1 - 5 of 16 essays containing the words hotel competitive advantage.

  1. 1. The Effects of Environmental Policies on Companies' Competitive Advantage through Green Supplier Selection : An exploratory multiple case study on the Swedish hotel industry

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Fernando Aliaga Narva; Chiara Schneider; Lisa Weller; [2022]
    Keywords : environmental policies; green supplier selection; competitive advantage; eco-labels; green labels; environmental awareness;

    Abstract : Date: (05/01/2022) Level: Bachelor thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Fernando Aliaga Narva, Chiara Schneider, Lisa Weller  Title: The Effects of Environmental Policies on Companies’ Competitive Advantage through Green Supplier Selection Tutor: Noushan Memar Keywords: environmental policies, green supplier selection, competitive advantage, eco-labels, green labels, environmental awareness Research Question: How do environmental policies influence companies’ competitive advantage through green supplier selection? Purpose: This research aims to explore and gain an understanding of the connection between environmental policies and competitive advantage. Thus, the purpose of this study is to contribute to companies and their suppliers’ future operations and potentially reveal how they can gain a competitive advantage. READ MORE

  2. 2. Sharing Isn't Caring? : A Qualitative Study Focused on How Industry Incumbents Can Successfully Compete with Sharing Economy Businesses

    University essay from Umeå universitet/Företagsekonomi

    Author : Philip Aspebo; Luisa Kriegel; [2021]
    Keywords : sharing economy; business model; competitive advantage; competitive strategies; business model; business model innovation; disruptive innovation; innovation management; strategic management; strategy development; incumbent firms; hospitality industry; hospitality management;

    Abstract : Sharing economy businesses have increasingly began to inhibit the competitive landscape of many different industries. Their growth can be primary connected to general digitalization developments. At its core, the sharing economy concept is built around efficiently using excess resources. READ MORE

  3. 3. Sustainability in hospitality : A case study of hotel Galomar

    University essay from Uppsala universitet/Institutionen för teknikvetenskaper

    Author : Lovisa Paula Clevehorn; [2019]
    Keywords : Key words: environment; hospitality; life cycle assessment; sustainability; tourism.; Nyckelord: besöksnäringen; hållbarhet; livscykelanalys; miljö; turism.;

    Abstract : Newly refurbished Galomar opened in the summer of 2018 and is awarded the first self-sufficient hotel in Madeira Island out of renewable energy sources. The hotel management is highly engaged in sustainability and therefore wants to ensure that they are doing everything achievable to be as sustainable as possible. READ MORE

  4. 4. Small enterprises’ marketing strategy in the digital era : A study of hotels in Sweden

    University essay from Högskolan i Gävle/Företagsekonomi

    Author : Tobias Pettersson; Daniel Tadesse; [2019]
    Keywords : Marketing Mix; Hotel Industry; Digitalization; Social Media Marketing; Customer Satisfaction.;

    Abstract : Aim: The aim of this study is to explore small enterprises’ marketing strategy and the digital tools that can improve their odds in the market against competitors and gain competitive advantage. Method: Qualitative study was conducted using primary and secondary data for this study, where primary data was collected through ten semi-structured interviews. READ MORE

  5. 5. Adopting CS towards International Hotels' B2B customers in international markets : A Qualitative study in B2B context

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Abeer Alzahar; Sarah Tariq; [2019]
    Keywords : Corporate Sustainability; Corporate Social Responsibility; Business Customers; Hotel Industry; IMP Group;

    Abstract : Background: As mentioned by the hoteliers in our study, the Saudi Arabian markets are not in a full usage or application of Corporate Social Responsibility (CSR). There have been several reviews formed by the United Nation Development Program show the efforts done by the different sectors of the country to reach the 2030 Agenda which aim for a sustainable development. READ MORE