Essays about: "marketing plan for it"

Showing result 16 - 20 of 88 essays containing the words marketing plan for it.

  1. 16. The Influence of Social Media Content on Youth Tourism: Can Culture Play a Role?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Nadezhda Tsankova; Iva Pervan; [2020]
    Keywords : social media; youth tourism; cultural differences; Business and Economics;

    Abstract : This thesis aims to investigate the influence of social media content on youth tourism by assessing the perceptions of youth travelers from four countries - Bulgaria, Croatia, Sweden, and the Netherlands. Therefore, the purpose of this thesis is to examine the cultural differences of youngsters’ attitudes towards social media use in travel planning. READ MORE

  3. 17. Sharing Economy in Urban China : A study about how sharing economy companies’views on sustainability correspond to consumer motives

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Anton Olsson; Johan Arvidsson; [2020]
    Keywords : Sharing Economy in Shanghai; Sharing Economy; China; Sustainability; Agenda 2030; Consumer Motives;

    Abstract : China is today the global leader and innovator of sharing economy, and the Chinese government has included it in their Five Year (2016-2020) development plan. China has during the last 30 years been the most rapid economically developing country in the world, but it has also brought along some negative consequences. READ MORE

  4. 18. SoFo in Stockholm: Placemaking in the age of hipster urbanism

    University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

    Author : Christopher Pickering; [2020]
    Keywords : critical urban theory; gentrification; grassroots; place; placemaking; housing; small business;

    Abstract : The transformation of cities through gentrification and the commodification of culture and green space are central problems in Urban Studies. This thesis investigated how cities like Stockholm can move forward from this gentrification. READ MORE

  5. 19. Practices for co-productive planning modes: Urban development in Cape Town : A case study based on the implementation of a design and building development incubator

    University essay from KTH/Urbana och regionala studier

    Author : Idil Warsame; [2019]
    Keywords : Co-production; spatial planning; housing; urban development; informal settlements; small-scale; local communities;

    Abstract : Together with a steadily increasing urban population, South Africa and the city of Cape Town is facing continuously expanding informal settlements and communities with no access to basic human services or adequate housing. There’s an urgent need to design, plan and implement alternative and creative approaches to help stimulate an equal, inclusive and sustainable urban development and strategic spatial planning. READ MORE

  6. 20. Is Sustainability Marketing alive? A critical exploration of Marketing courses in Swedish higher education institutions: The case of Uppsala University

    University essay from Uppsala universitet/Institutionen för geovetenskaper

    Author : Shavarsh Gevorgyan; [2019]
    Keywords : Sustainable Development; Sustainability Marketing; Sustainable Marketing; Education for Sustainable Development;

    Abstract : In a world that is changing rapidly due to the social and environmental consequences of the unsustainable economic growth, societal and economic transformations from unsustainable visions and practices are inevitable. While there is a need to develop alternative approaches to production and consumption, changing these systems is not feasible without changing the mainstream marketing ideas and its practices where the main incentive is “how to sell more”. READ MORE