Essays about: "person indexing"

Found 2 essays containing the words person indexing.

  1. 1. The Impact of Influencer Marketing on Consumers' Attitudes

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Johan Grafström; Linnéa Jakobsson; Philip Wiede; [2018]
    Keywords : Millennials; Influencer Marketing; Attitudes; Trust; Loyalty; Elaboration Likelihood Model;

    Abstract : Background Influencer marketing has evolved from traditional marketing strategies such as print ads, celebrity endorsement, and digital marketing. Influencer marketing is in comparison to the previously used strategies a new phenomenon that had its major increase during 2016. READ MORE

  3. 2. A comparative study of egophoric marking : Investigating its relation to person and epistemic marking in three language families

    University essay from Stockholms universitet/Avdelningen för allmän språkvetenskap

    Author : Dominique Knuchel; [2015]
    Keywords : egophoricity; person indexing; epistemic marking; Tibeto-Burman; Barbacoan; Nakh-Daghestanian; egoforicitet; personböjning; epistemiska markörer; Barbacoanska; Nakh-Daghestanska; Tibetoburmesiska;

    Abstract : Egophoric marking as a potentially categorical expression in language is conceived of as a binary semantic contrast that marks an event as either involving one of the speech act participants (egophoric), or as one that does not (non-egophoric). Prima facie, the egophoric marking pattern resembles person indexing and has been interpreted as such. READ MORE