Essays about: "privacy in social networking"

Showing result 6 - 10 of 27 essays containing the words privacy in social networking.

1. 6. Avoiding Personalized Ads on Social Media : Understanding how YouTube users experience personalized advertising and what leads to ad avoidance in the context of personalization

   University essay from Högskolan i Jönköping/IHH, Företagsekonomi

   Author : Andrada Miia; Kaili Dong; [2019]
   Keywords : Personalization; Personalized ads; Advertising; Ad avoidance; Avoidance; Social Media; Social Media Advertising;

   Abstract : Recent trends and developments in the fields of Big Data, Machine Learning, and Artificial Intelligence are completely transforming the way brands are engaging and communicating with their audience, allowing more personalized communications than ever. With the spread of social networking sites, such as Facebook, YouTube or Instagram a new opportunity arises for companies to connect to their consumers. READ MORE

3. 7. Factors Related to Users’ Awareness of Information Security on Social Network Service : The Case of WeChat

   University essay from Linnéuniversitetet/Institutionen för informatik (IK)

   Author : Han Shen; [2018]
   Keywords : Social Networking Services; Cybercriminal; Security Awareness; Protection Motivation Theory; Personal Information; Privacy Protection; WeChat; China;

   Abstract : Recent trends in social network services (SNS) have taken the rates of personal information sharing, storage and processing to an unprecedented level, which yield both benefits and undesirable consequences for their users. SNS is being exploited by criminals to fraudulently obtain information from unsuspecting users. READ MORE

4. 8. Individual’s privacy management behaviour on the social networking sites (SNS): Examining the actual use of the privacy settings

   University essay from Lunds universitet/Institutionen för informatik

   Author : Josefin Wieslander; Petroula Saliaropoulou; [2016]
   Keywords : social networking sites; information privacy; self-disclosure; privacy management; privacy settings; Social Sciences;

   Abstract : Social networking sites (SNS) play an important role in human’s daily life today. Individuals, employ different SNS where they mainly self-disclose and share personal information with other users. READ MORE

5. 9. User Perspective of Privacy Exposure on Facebook: An Examination of Risks Perception Among University Students in Sweden

   University essay from Linnéuniversitetet/Institutionen för informatik (IK)

   Author : Silvia Anderchen; Martin Charvát; [2016]
   Keywords : Social media; social networking sites; Facebook; third parties; personal information privacy; risks perception; big data; university students;

   Abstract : Social media become a powerful communication medium for effective online social interaction globally. The use of various social networking sites has integrated into people’s daily lives especially among young adults. Problem arises when personal information is used without individuals’ involvement and relevant privacy risks increased. READ MORE

6. 10. Disclosing Personal Information to Social Networking Site Providers : The role of trust, risk and perceived benefits

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Nima Ghamari; Lovisa Mellbin; [2015]
   Keywords : Social Networking Sites; SNS; User-to-organizational privacy; Personal information disclosure; behavioral intention; Trusting beliefs; trust; risk beliefs; risk; Self-presentation;

   Abstract : This thesis is set to investigate the factors that affect the intention to disclose personal information to SNS providers. The purpose of this study is to identify factors and how these factors affect the behavioral intention to disclose personal information to SNS from a new angle of analysis, namely through a user-to-organizational approach. READ MORE