Essays about: "research methodology for customer service quality"

Showing result 1 - 5 of 35 essays containing the words research methodology for customer service quality.

1. 1. Test Strategy for New Product Development : Specific actions to enhance overall test strategy at ABB Robotics

   University essay from KTH/Produktionsutveckling

   Author : Ashraf Valizada; Davide Lorenzo Astolfi; [2023]
   Keywords : Test strategy; new product development test processes; test organization; advanced testing tools; robotics;

   Abstract : Testing is a crucial process for organizations to identify any defects, ensure high-quality standards, enhance customer experience, mitigate risks, and comply with regulations. With proactive identification and resolution of problems, efficient testing saves time, money, and effort, ultimately contributing to the organization's overall success. READ MORE

3. 2. Digital Dimension of Luxury Automotive Brands: A multiple case study investigating hedonic value creation online

   University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

   Author : Sara Horvath; Betty Sandberg; [2023]
   Keywords : Luxury Brands; Automotive Industry; Value Creation; Hedonic Value; Customer Experience; Digital Touchpoints; Customer Journey;

   Abstract : In recent years, there has been a notable shift in the conventional strategies employed by luxury automotive brands towards a more digitalized customer journey. This shift reflects the changing landscape of consumer behavior and the growing influence of technology in shaping customer experiences. READ MORE

4. 3. The Reverse Supply Chains of the Fast-Moving Consumer Goods : The Impacts of Product Returns on Reverse Supply Chains in Sweden

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : M. Hassan Dachan; Shengyun Sherif; [2023]
   Keywords : Supply chain management; supply chain disturbance; product returns; reverse logistics; business-to-business; fast moving consumer goods.;

   Abstract : The unceasing ambition of companies to enhance their profitability, capture novel markets, and address the diverse and evolving needs of customers has led to an irrational surge in production and the exploitative depletion of natural resources. This unwarranted increase in production has, in turn, been accompanied by a rise in product returns by consumers, which, upon reverting to their original sources through the supply chain, has compounded the complexities of the supply chains and precipitated new pressures and burdens on the companies and their supply chains, necessitating their adept management. READ MORE

5. 4. The Impact Of Three Factors Related To Online Shopping (Efficiency, E-service Quality, Brand Image) On Customer Satisfaction

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Yuhan Hou; Yuxuan Ma; [2022]
   Keywords : “Online shopping”; “Customer satisfaction”; “Effect”; “Efficiency”; “Service quality”; “Brand image”;

   Abstract : Background: Online shopping is now the most popular way to spend. It haschanged people's consumption habits. In this change, customer satisfaction hasplayed a crucial role. Therefore, this paper studies the impact of online shoppingon customer satisfaction. READ MORE

6. 5. Consumer’s Loyalty? : A qualitative research on the consumer's perspective of what makes them stay loyal.

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Xiaohui Zhao; Adrijana Bacovic; [2022]
   Keywords : Relationship Marketing; Consumer; Consumer relationship; Value; Satisfaction; Trust; Loyalty; Experience;

   Abstract : Background: In the field of marketing, relationship marketing plays an important role in establishing strong and long-term customer relationships, and in addition to this, the type of relationship between companies and consumers is also worth discussing. In a sense, value is the biggest component of relationship marketing. READ MORE