Essays about: "retail strategy"

Showing result 21 - 25 of 204 essays containing the words retail strategy.

  1. 21. Augmented Reality in Retail: A customer-centric business implementation framework

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Viktoriia Ivanova; Andrea Maggino; [2022]
    Keywords : Augmented Reality; innovation; customer experience; Customer-centricity; Technology acceptance model; Agile software development; Retailing;

    Abstract : Augmented Reality (AR) implementation in retail is growing significantly over the past few years. But how can retailers implement AR applications successfully? This research aims to contribute to solving this question, by providing a circular customer-centric framework to implement AR applications in the Business-to-Customer (B2C) operations. READ MORE

  2. 22. Digital Transformation of IKEA’s Supply Chain during and after the pandemic

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Rama Krishna Ponnana; Navya Uppalapati; [2022]
    Keywords : ;

    Abstract : IntroductionDigital transformation in the supply chain is gaining popularity due to the recent customer behaviors and the retail market trends. COVID-19 has forced more organizations to implement digital transformation to overcome the challenges. READ MORE

  3. 23. Decomposition of ETFs: Building a synthetic portfolio of ETFs major positions

    University essay from Lunds universitet/Nationalekonomiska institutionen

    Author : Donatas Gadlijauskas; Evelina Sarul; [2022]
    Keywords : ETF; Portfolio optimization; Sharpe ratio; VaR; GARCH; Business and Economics;

    Abstract : This paper investigates the performance of benchmark indices and according ETFs against the synthetic portfolios that were built using the five major holdings of the selected benchmark index and its ETF. Not only do we test the synthetic portfolios, but from them, we make optimal (re-balanced) portfolios using mean-variance optimization (with short-selling constraints). READ MORE

  4. 24. Comparison and evaluation of time series forecasting models and their application in beauty retailing

    University essay from Högskolan Dalarna/Informatik

    Author : Viktor Hopkins; [2022]
    Keywords : Time series forecasting; beauty retail; SARIMA; Prophet; LSTM;

    Abstract : The beauty industry has shown steady growth within the last decade and as more retailers move their product selections online, a lot of sales data can be generated. To improve sales and to meet the ever-increasing competition in the beauty retail sector, time series forecasting has potential in providing knowledge and guidelines in decision making to improve business performance. READ MORE

  5. 25. Investigating Uppsala Regional Alternative Food Networks - an explorative case study on Farmer-to-Wholesale Food Hubs

    University essay from SLU/Dept. of Energy and Technology

    Author : Veronica Chifamba; Daniel Petri Cortés; [2022]
    Keywords : Alternative Food Networks; ; Local Food Systems; Regional Food Hub; Swedish Food Strategy; Ät UPPsala Län; Small-scale Farmers; Microenterprises; Wholesale; Food Service; Retail;

    Abstract : The sustainability crisis that conventional food systems are suffering worldwide has recently led Sweden and Uppsala County to publish reports on new food strategies. Solutions for the problems need collaborative efforts from a multiplicity of actors. READ MORE