Essays about: "thesis data gathering"

Showing result 1 - 5 of 204 essays containing the words thesis data gathering.

  1. 1. Social Media: How to Interact with Millennials and Make Use of Self-Segmentation : A Case Study of Swedish Millennials’ Behavior on Facebook

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Simon Andersson; Kevin Arnvaller; [2017]
    Keywords : Social Media; Segmentation; Customer engagement; Millennial Generation; Facebook; Self Segmentation; Influential Profiles; sponsored Content; Suggested Posts; Social Media; Segmentering; Kundkontakt; Millennial Generationen; Facebook; Själv-Segmentering; Inflytelserika Profiler; Förslagna-Inlägg;

    Abstract : Social media are online accommodations where users can interact with other users, which has become a phenomenon that has grown and completely exploded over the past decade. Companies are well aware of this and has invested a large amount of resources in order to establish a better contact with their customers. READ MORE

  2. 2. Expanding the understanding of trust for suppliers - Insights from the supplier selection process in the automotive industry

    University essay from Lunds universitet/Teknisk logistik

    Author : Carl Andersson; Johan Tharing; [2017]
    Keywords : Trust; supplier selection; automotive industry.; Technology and Engineering;

    Abstract : Background: Volvo Cars, an original equipment manufacturer (OEM) in the automotive industry expressed an interest in potentially expand the criteria used when selecting suppliers. This in an industry with a complex supply where suppliers are getting increased power. READ MORE

  3. 3. Development of a Simulation Tool to Support the Process of Setting Climate Targets – An Exploratory Study at IKEA

    University essay from Lunds universitet/Teknisk logistik

    Author : Patrik Sander; Simon Skoog; [2017]
    Keywords : scope 3; value chain; science-based targets; policy evaluation; sustainability; simulation; system dynamics modelling; simulering; hållbarhet; policyutvärdering; värdekedja; Technology and Engineering;

    Abstract : Background The world’s governments agreed in 2010 to work towards limiting global warming to a two-degree warming compared to pre-industrial temperatures with the presumption that this would suffice in order to avoid the worst effects of climate change. Meeting this goal would, according to The Intergovernmental Panel on Climate Change, require a reduction of global emissions by 41–72 percent by the year 2050. READ MORE

  4. 4. Evaluation of Sea Freight Distribution - a case study from an aftermarket perspective

    University essay from Lunds universitet/Teknisk logistik

    Author : Mathias Berg; Gustav Karlström; [2017]
    Keywords : sea freight; transportation mode; distribution network; simulation; aftermarket perspective; Technology and Engineering;

    Abstract : Background: Within research, it has been stated that transportation cost is a large part of logistics cost which is a large contributor to supply chain costs. To reduce transportation cost, choosing the appropriate transportation mode is an important decision both on a strategic and tactical level. READ MORE

  5. 5. Numbers VS Narratives in the Eyes of Non-professional Investors

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Alexander Hedlund; Mattias Nilsson; [2017]
    Keywords : Dissonance; CEO-statement; Non-professional investors; Narrative reporting; Accounting communication; Business and Economics;

    Abstract : Purpose: In an explorative manner this thesis aims to research how the content of CEO-statement affects non-professional investors’ opinion of a company’s prospects. Methodology: This study is to be considered a qualitative study based on an inductive orientation regarding the role of theory. READ MORE