Essays about: "women fashion"
Showing result 11 - 15 of 86 essays containing the words women fashion.
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11. Sharing content: Investigating The Factors That Drive Content Sharing Among Women Fashion Consumers
University essay from Jönköping University/Internationella HandelshögskolanAbstract : Background: Social media has changed the way marketers need to act. With 76% of the population visiting social media every day and 47% of users spending more than three hours daily on the medium, advertising on social media has become the new cost-effective and efficient way of reaching target audiences. READ MORE
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12. Strengthening and encouraging women everywhere - A Nordic fashion company’s social sustainability vision
University essay from Göteborgs universitet/Graduate SchoolAbstract : As time passes, sustainability concerns have increasingly moved up the corporate agenda, making it ‘the talk of the town’ within corporations all over the world. While there is extensive conceptual literature on how companies should or do integrate sustainability into strategy, there is still a lack of empirical studies on how this is done in practice, especially in relation to social issues in comparison to environmental ones. READ MORE
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13. Value creation through the service consumption process in the fashion industry : An exploratory study of where value is created during the service consumption process in connection with e-commerce
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälleAbstract : Purpose The purpose of this study is to analyze the customer's perception of value through each stage of the service consumption process in connection with e-commerce. The aim is to see where in the different stages customers experience value. Method For this research a qualitative method was used in the form of semi structured interviews. READ MORE
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14. Sorry to Burst Your Bubble : An analysis on how content by @thegirlslikeme organize resistance against anti-feminist narratives through humor and wellness fuelling participation in Nigerian feminist discourse on Instagram
University essay from Uppsala universitet/Institutionen för informatik och mediaAbstract : In this study, I look at the content and interpretation of posts by a feminist meme account on Instagram called @thegirlslikeme, from the perspective of a sample size of Nigerian female followers through a focus group discussion, along with a visual social semiotic analysis of the posts. This study set out to answer three research questions: i) How do the posts on TGLM use humor and wellness to portray feminism? ii) How is the content on TGLM challenging antifeminist narratives in a Nigerian context? And finally, iii) How do the Nigerian followers relate to the brand of feminism represented on TGLM? The theoretical approaches theories employed to help think through the data gathered in form of thematic blocks from the interview, and the textual and visual content are participatory culture, work of representation, and filter bubbles and echo chambers. READ MORE
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15. The Power of the Power Suit : How do the representations of women’s work in American Vogue reflect the changes in the female labour force participation rate from 1900 to 2020?
University essay from Lunds universitet/Ekonomisk-historiska institutionenAbstract : The increase in female labour force participation rate can be considered as the most significant labour market trend taken place over the last 120 years in the United States. However, despite the drastic increase, women’s labour participation has stagnated since the mid-1990s. READ MORE
