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  1. 1. The Impact Of High Fashion PR In The Creation Of A Fashion Editorial Image

    University essay from Lunds universitet/Avdelningen för modevetenskap

    Author : Isabelle Pandeya; [2019]
    Keywords : public relations; luxury; gatekeepers; fashion magazines; PR policies; Cultural Sciences;

    Abstract : Brand owners protect their brands by setting policies through their public relations departments. The PR policies control how magazines communicate their brands to the public. This study examines the aesthetical values and impact of a brand owner’s public relations policies on fashion editorial images. READ MORE