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1. 1. Modular Internationalisation Strategy

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Philip Hallehn; Victor Lindgren; [2015]
   Keywords : International business; Internationalisation strategy; Organisational structure; Modularity; Modular processes; Modules; Components;

   Abstract : Purpose – Previously, modularity has mainly been studied in a production context. This paper highlights the opportunities and challenges of a modular strategy in an internationalisation context. READ MORE