Case TV4: IS MARTIN TIMELL TV4’S OWN HARVEY WEINSTEIN? How to save your brand’s reputation in a crisis associated with a social movement

University essay from Lunds universitet/Företagsekonomiska institutionen

Author: Rebecka Höjgård Hansen; Monika Kubiak; Elvira Zetterberg; [2018]

Keywords: Business and Economics;

Abstract:

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