Essays about: "B2C Company"

Showing result 6 - 10 of 57 essays containing the words B2C Company.

  1. 6. Face-to-face over the Internet : Facing the hard truth with physical attendance in a post-pandemic society

    University essay from Karlstads universitet/Fakulteten för humaniora och samhällsvetenskap (from 2013)

    Author : Kevin Nermark; [2023]
    Keywords : event attendance; remote participation; hybrid spaces; digital marketing; strategic communication; event planning.; eventdeltagande; deltagande på avstånd; hybridutrymmen; digital marknadsföring; strategisk kommunikation; eventplanering.;

    Abstract : This research is based on a pilot study, conducted on a marketer from an unnamed company within the tech industry (the anonymity is used because of the integrity of the interview subjects of both the pilot study and this study). The company deals with B2B (Business to business) transactions, and the marketing in this is somewhat different from the typical B2C (business to consumer) type of marketing. READ MORE

  3. 7. Managing Demand Variability by Distinguishing between Internal and External Variability : Investigating the Requirements for Managing Demand through Demand Shaping in B2B Companies

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Ewelyn Strandberg; Ingrid Åsenius; [2022]
    Keywords : Demand shaping; Demand management; Demand variability; Internal demand variability; Forecasting; External demand variability; Integrating demand and supply; Styra efterfrågan; Variationshantering; Efterfrågevariation; Intern efterfrågevariation; Prognostisering; Extern efterfrågevariation; Integering av försäljnings- och leveransfunktioner;

    Abstract : Due to the increasingly uncertain environments that global supply chains operate within, both due to component shortages and other types of challenges, the possibility of managing demand variability and balancing it with supply capabilities is getting more challenging. The primary way to deal with these fluctuations in demand is by building flexibility in the supply chain to meet the variations that occur and keep the customers satisfied. READ MORE

  4. 8. Managing a diversified business model portfolio : A digital platform company perspective

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Viktor Andersson; Filip Möcander; [2022]
    Keywords : Business models; Business Model Diversification; Business Model Innovation; Business Model Integration; Cannibalization; Synergy;

    Abstract : In parallel with the popularization and widespread diffusion of the internet, interest in the concept of different business models (BM) has increased dramatically, attracting the attention of both scholars and managers alike (Dodgson, Gann and Phillips, 2013). As a result, an increasing number of businesses decide to establish themselves and compete in the digital arena (Lee, 2001); many of which are employing what is called a platform model capitalizing on the ability to operate with several BMs simultaneously (Gu, Kannan and Ma, 2018; Aversa, Haefliger, Hueller and Reza, 2021). READ MORE

  5. 9. Analysis of Vertical Farming Business Model : Swegreen Case Study

    University essay from SLU/Dept. of Economics

    Author : Bahareh Maleki; [2022]
    Keywords : vertical farming VF ; business model canvas; business model; SWOT analysis; hydroponic agriculture; urban agriculture; in-store farming;

    Abstract : The world's population is projected to increase to 9 billion by 2050 according to the Food and Agriculture Organization, FAO (2020), and this growth in the earth's population is anticipated to put great pressure on the existing natural resources. It will increase food demand which would intensify agricultural production. READ MORE

  6. 10. User Experience of Shipping in the Online Second-Hand Market : Bridging the Gap Between B2C and C2C

    University essay from Uppsala universitet/Institutionen för informationsteknologi

    Author : Anton Nyström; [2022]
    Keywords : Interaction design; e-commerce; sustainability; environment; freight; delivery; C2C; second-hand;

    Abstract : The user experience of online shopping for clothes vastly differs if the purchase is from a person (C2C) or from a company (B2C). B2C shopping features highly automated systems that make for smooth experiences for payment and shipping. READ MORE