Essays about: "Business relationships theory"

Showing result 1 - 5 of 236 essays containing the words Business relationships theory.

  1. 1. The role of social media in small and medium - sized restaurant businesses : A case study from Östersund, Sweden

    University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Author : Sameera Prasanna Rodrigo; [2024]
    Keywords : Social media; SMEs; Restaurant business; RBV theory;

    Abstract : Background: Social media has revolutionized the restaurant industry, and it plays a significant role by changing and offering new ways to engage with restaurant customers and build stronger customer relationships, market their products and services, and acquire new customers, manage restaurant reputation, enhance brand awareness, and stay competitive in an increasingly digital world. Even though some restaurants recognize and utilize the potential of social media to deliver the above benefits, still there are some restaurants that have outdated social media accounts or completely inactive in social media. READ MORE

  2. 2. Mobile Device Industry in China : A study on Chinese mobile device industry from an ecosystem point of view

    University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

    Author : Lundao Gao; Yinfei Zhang; [2024]
    Keywords : ;

    Abstract : Under the global trend of digital transformation development, Chinese mobile device industry has rapid expansion and yield significant economic benefits and social impacts both domestically and internationally. This growth is driven by the advancement of 5G technology, which has revolutionized various aspects of the industry, including manufacturing, products, and consumer demand. READ MORE

  3. 3. Venture after venture: cultivating serial entrepreneurial drive

    University essay from Göteborgs universitet/Graduate School

    Author : Daria Monshi; Anett Szabó; [2023-07-20]
    Keywords : serial entrepreneurs; serial entrepreneurial drivers; serial entrepreneurial motivation; serial entrepreneurial behavior; serial founder drivers; serial founder motivation; serial founder behavior;

    Abstract : Given the significant economic impact of new businesses, serial entrepreneurs are a force to be reckoned with, creating numerous enterprises in succession and continually implementing new ideas that boost economic prosperity. Yet, it is unclear what drives them individually. READ MORE

  4. 4. Understanding The Motives Of Scandinavian Retail Companies CSR-efforts At Their Offshore Suppliers

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Vendela Axelsson; David Löfven; [2023-06-28]
    Keywords : Sustainability ⋅ Business ethics ⋅ Supply chain ⋅ CSR ⋅ Scandinavian Retail Industry;

    Abstract : Corporate Social Responsibility (CSR) has gained substantial significance in recent years, driven by the growing societal emphasis on sustainability. Businesses are now expected to contribute to social and environmental goals alongside economic performance. READ MORE

  5. 5. Born digital firms entry mode in foreign markets

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Simity During Mosetta; Elmeida Rezniqi; [2023-06-28]
    Keywords : ;

    Abstract : The development of digitalization has led to the emergence of a new type of firm, born digital firms. However, how these firms enter a foreign market is not well researched by scholars within the field of entry mode theory in international business. READ MORE