Essays about: "Company international strategy"

Showing result 1 - 5 of 211 essays containing the words Company international strategy.

  1. 1. When Flying is Inevitable : How international companies and business travelers can contribute to the transformation towards a future of sustainable aviation

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Frida Sjöström; [2024]
    Keywords : Carbon Neutral; Business aviation; Sustainable Aviation; Sustainable Strategy; Sustainable Aviation Fuel; Hydrogen; Electric; Switzerland; Technology-Push; DemandPull.; Koldioxidneutralt; affärsflyg; hållbart flyg; hållbar strategi; hållbart flygbränsle; vätgas; elflyg; Schweiz; Technology-Push; Demand-Pull;

    Abstract : This thesis emerged from a question that had been repeating itself in my head for a long period of time: If myself and the rest of the world face the fact that we are likely to keep flying for years to come for reasons somehow considered valid, how can we at the same time still contribute efficiently to achieving a more sustainable future of aviation? Based on this dilemma and focusing on the factor of impact, an actor with the power of creating a larger impact than a single individual was firstly identified. This actor also provides the perspective used in this thesis. READ MORE

  3. 2. Managing the procurement process during scale-up: A case study of a European Battery Manufacturer

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Lisa Bergqvist; Sofia Holm Öste; [2023]
    Keywords : procurement process; purchasing; expansion framework; battery manufactures; scale-up; ramp-up; Inköpsprocess; expansion ramverk; batteritillverkare;

    Abstract : The European battery market is in rapid growth and the industry actors are ramping up production as well as exploring international expansion opportunities. However, due to the relative novelty of the industry in Europe, there is a lack of benchmark companies and established frameworks for successful expansion. READ MORE

  4. 3. Beyond Borders: The Ability of FMCG Companies Leveraging their Internal Capabilities Internationally

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Olli Autere; Jacob Sandnes; [2023]
    Keywords : Internationalization; Internal capabilities; go-to-market strategy; External factors; product success; Business and Economics;

    Abstract : The advent of globalization has emphasized the importance of effective internationalization strategies for Fast-Moving Consumer Goods (FMCG) companies. This research seeks to explore the internal capabilities of FMCG firms, examining how they can be refined, developed, and utilized for more effective internationalization. READ MORE

  5. 4. Investigating the Adoption of Blockchain Technology for Cross-Border Payments in the Swedish Financial Industry : A Diffusion Theory Approach through Expert Interviews

    University essay from Linnéuniversitetet/Institutionen för informatik (IK)

    Author : Dion Ijeh; Indah Puji Rahayu; [2023]
    Keywords : Cross border payment transactions; international payments; blockchain technology; blockchain; smart contract; DLT; cryptocurrency; diffusion of innovation theory; thematic analysis; blockchain adoption; financial industry; Qualitative Research; DOI;

    Abstract : The adoption of blockchain technology for cross-border payments is not an easy task.However this qualitative study further investigates the connotations associated with adoptionof blockchain in cross-border financial transactions within Swedish financial institutions suchas banks, fintech, and credit management service companies. READ MORE

  6. 5. The influence of managers personal preferences on sport sponsorship in small-medium sized businesses : A qualitative case study of the effect on brand equity

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Hanna Hedin; Emma Salqvist; [2023]
    Keywords : Sport Sponsorship; Brand Strategy; Brand Equity; Managers’ roll; Biased Decisions; Sponsorship Objectives;

    Abstract : Title: “The influence of managers personal preferences on sport sponsorship in small-medium sized businesses - A qualitative case study of the effect on brand equity” Date: 2023-05-23Level: Bachelor Thesis in International MarketingAuthors: Emma Salqvist & Hanna Hedin Supervisor: Olga Rauhut Kompaniets Examiner: Fawzi Halila Aim: This study aims to provide an analysis of how the managers’ personal preferences on sport sponsorship has an impact on the sponsoring company’s brand equity in small-medium sized companies. Methodology: The study has a qualitative research method with a deductive approach. READ MORE