Essays about: "Emma Löfgren"

Found 3 essays containing the words Emma Löfgren.

1. 1. Brand Loyalty: A Study of the Prevalent Usage of Celebrity Endorsement in Cosmetics Advertising.

   University essay from Handelshögskolan vid Umeå universitet

   Author : Emma Löfgren; Juan Li; [2010]
   Keywords : Brand Loyalty; Advertising;

   Abstract : The usage of celebrity endorsements has been confirmed to result in more favorableadvertisement ratings and positive product evolutions (Dean and Biswas, 2001). It has evenbecome one of the most popular forms of retail advertising (Choi and Rifon, 2007). READ MORE

3. 2. The role of PAR1 and PAR4 in platelet PAI-1 secretion

   University essay from Institutionen för fysik, kemi och biologi

   Author : Emma Löfgren; [2009]
   Keywords : ;

   Abstract : In Sweden about 26000 people are affected by myocardial infarction (MI) every year. Coronary vascular diseases and cerebrovascular diseases with blood flow disruption caused by thrombi are actually the most common cause of death. READ MORE

4. 3. Service Quality and Customer Preferences : A study of interactional service quality in the airline industry

   University essay from Handelshögskolan vid Umeå universitet

   Author : Markus Lindberg; Emma Löfgren; [2009]
   Keywords : Service quality; interaction; airline industry; emotional labor;

   Abstract : In recent years, large efforts have been put on enhancing effectiveness in organizations. No resources are dispensable, and a dollar saved is a dollar earned. This is probably something that is rather easy to compute and control within the production sector. READ MORE