Essays about: "Martin Kållberg"

Found 1 essay containing the words Martin Kållberg.

  1. 1. Managing Product Development – Mapping efficient resource allocation

    University essay from Lunds universitet/Produktionsekonomi

    Author : Björn Fröberg; Martin Kållberg; [2008]
    Keywords : Product development; resource allocation; plant breeding; process mapping; the BREED process; Stage-gate; decision-points; new product performance; measuring processes; key performance indicators KPI ; SW Seed; Technology and Engineering;

    Abstract : Backgrund Product development (PD) in the plant breeding industry is characterized by long development cycles and decisions framed with uncertainty concerning key questions such as likely future competitor actions or the market outlook 10-15 years from now. In many ways the contemporary picture of the industry is changing rapidly; new technologies are developed to shorten the length of PD cycles and time-to-market, competing with proven methods to deliver on key objectives such as sufficient properties in resistance and quality traits. READ MORE