Essays about: "Namoan Jirawongsy"

Found 1 essay containing the words Namoan Jirawongsy.

  1. 1. Brand identity, the integration of sustainability and sustainability communication: The case of H&M

    University essay from Uppsala universitet/Medier och kommunikation

    Author : Namoan Jirawongsy; [2020]
    Keywords : fast fashion; communication; sustainability; communication in sustainability; social media; brand identity;

    Abstract : The fashion industry is the second dirtiest industry that pollutes the planet. H&M is one of many fashion brands that strive to improve the environment by introducing sustainable products and initiatives. This research aims to study how H&M communicate sustainability in the fashion industry context during the selected period. READ MORE