Essays about: "Pedro Alejandro Velazquez Bañuelos"
Found 1 essay containing the words Pedro Alejandro Velazquez Bañuelos.
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1. Digital Organizational Storytelling and Users: Case Study on the Perceived Role of Users in the Storytelling of the Digital Organization Kurzgesagt
University essay from Uppsala universitet/Medier och kommunikationAbstract : Aim – The thesis aims to advance the knowledge on the potential that user perceptions have in adopting a role in the digital organizational storytelling of a digital organization, and the impact of network protocols (the communicative codes, conventions, and language used in the digital world) in this process. Approach – The approach combines antenarrative and narrative analysis to understand the meaning, depth, and implications of user perceptions in the digital organizational storytelling practices. READ MORE
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