Essays about: "Yulia Lvovskaya"

Found 2 essays containing the words Yulia Lvovskaya.

  1. 1. Individual adoption to innovation : A study of MOOCs in Swedish universities

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Sofoklis Per Lamprou; Yulia Lvovskaya; [2015]
    Keywords : MOOC; innovation; individual adoption; acceptance; TAM;

    Abstract : Background:Rapid development of digital technologies creates innovative ways of learning, Massive Open Online Courses being one of them. To keep up with the development, two Swedish universities have launched their own courses despite lack of clear benefits for education. READ MORE

  2. 2. Online Discount Coupon Promotions & Repurchasing Behaviors : The Groupon Case

    University essay from Akademin för hållbar samhälls- och teknikutveckling

    Author : Yulia Lvovskaya; Sheena Tan; Chloé Zhong; [2012]
    Keywords : Online discount coupons; promotional tool; repurchasing; transactional customer; Groupon; discounted prices;

    Abstract : In recent years, online discount coupons provided through deal-of-the-day websites have grownrapidly. Perceived as a positive opportunity for local merchants to promote themselves in themarket, a mutual exchange occurs as consumers are able to simultaneously benefit from promotionsand discounts on services and products. READ MORE