Essays about: "acculturation theory"

Showing result 1 - 5 of 39 essays containing the words acculturation theory.

1. 1. A phenomenological study on Chinese parents's primary choice in Gothenburg, Sweden

   University essay from Göteborgs universitet/Institutionen för pedagogik och specialpedagogik

   Author : Haijiao Chen; [2023-06-19]
   Keywords : school choice; parental reason; cross-culture; rational choice theory; theory of acculturation;

   Abstract : Aim: As big differences exist in the culture and school system in China and Sweden, it is hard for Chinese parents to choose primary schools for their children in Sweden. No research has investigated Chinese parents’ school choice in Sweden. READ MORE

3. 2. Remote Usability Testing in Practice : A modern UX Method under Investigation

   University essay from Umeå universitet/Institutionen för informatik

   Author : Nele Kloos; Sissel Ödman; [2023]
   Keywords : ;

   Abstract : Remote usability testing (RUT) is an established method in the field of human-computer interaction (HCI), concerned with evaluating the user experience (UX) of products and an integral part of a UX-designer’s job. Yet, researchers indicate a discrepancy between academic and applied HCI in industry and highlight a research gap of RUT in practice. READ MORE

4. 3. Education and Integration: A Study of Somalians in Sweden

   University essay from Linnéuniversitetet/Institutionen för samhällsstudier (SS)

   Author : Ibrahim Mohamed; [2023]
   Keywords : Education and Integration; Utbildning och integration;

   Abstract : This topic investigates the perceptions and experiences of first-generation Somali individuals residing in Sweden, regarding the impact of education on their livelihood and, social integration. This thesis aims at contributing to both policy and practice by providing insights into the real-world impact of education on the Somali diaspora. READ MORE

5. 4. Fit in or fit out? Exploring the pre-merger and acquisition phase through an acculturation lens

   University essay from Umeå universitet/Företagsekonomi

   Author : Claudia Perera; Viktor Wejdelind; [2022]
   Keywords : Mergers and acquisitions; M A process; organizational culture; acculturation modes; congruence; acculturation stress; social identity theory; case study; pre-deal planning;

   Abstract : Mergers and acquisitions (M&As) are not only becoming more common globally, but they are also increasing in size and value in Sweden. The pace of this trend has not even slowed down due to the eruption of the global pandemic, there is rather a tendency showing the opposite. READ MORE

6. 5. To what extent does ethnic marketing theories apply to multi-ethnic consumers? : A qualitative study examining the impact of the consumer acculturation process on ethnic marketing within a multi-ethnic country (Sweden)

   University essay from Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO); Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE); Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för nationalekonomi och statistik (NS)

   Author : Albin Hedstål; Ranim Chihabi; Eddy Nganji; [2022]
   Keywords : Business administration; International Business;

   Abstract : Ethnic marketing highlights the significance of ethnic and cultural influence on the perception of the advertisement by the end customer. Ethnic marketing has existed for a long time, companies worldwide have been trying to excel at implementing ethnic marketing in an effort to target ethnic minorities. READ MORE