Essays about: "comments"

Showing result 1 - 5 of 544 essays containing the word comments.

1. 1. Real vs Reel: Drivers of Consumer Engagement in Online Brand Communities. A Netnographic Study on Red Bull’s Facebook Brand Page

   University essay from Göteborgs universitet/Företagsekonomiska institutionen

   Author : Moa Lind; Malin Morup; [2024-02-12]
   Keywords : Consumer engagement; online brand communities; social media; netnography; authenticity; disengagement; relationship marketing;

   Abstract : Online brand communities contribute to companies by being a digital extension of the brand, enabling a diversified complementary market, and constituting a driving marketing force through consumer engagement. However, with great opportunities comes also great responsibilities, and its challenges. READ MORE

3. 2. Prevalent Discord. Exploring and estimating the prevalence of the type of user disagreement on news media Facebook posts discussing the Colombian peace process (2020-2022)

   University essay from Lunds universitet/Graduate School

   Author : Luis Felipe Villota Macias; [2024]
   Keywords : Agonistic peace; antagonism; big data analytics; binary logistic regression; computational content analysis; Colombia; Colombian peace process; discord; Facebook; machine learning; peace process; public opinion and sentiment; social media; Law and Political Science; Social Sciences;

   Abstract : This thesis is dedicated to exploring and understanding public reactions within negotiated peace settlements based on social media data. Concretely, to modeling public opinion and sentiment within the context of the Colombian peace process using a curated dataset of N= ~1. READ MORE

4. 3. Just Because You Can Say It, Doesn’t Mean You Should Say It : A Discourse Analysis About the Legitimation in Arguments on Controversy Over the Usage of a Chinese Word That Sounds Like the N-Word

   University essay from Stockholms universitet/Engelska institutionen

   Author : Lu Wendy; [2024]
   Keywords : ;

   Abstract : The purpose of this study was to examine the arguments in news video clips and comments on social media on whether it was right or wrong of the professor who used a Chinese filler word that sounded like the N-word. I examined the legitimation strategies of the arguments reflected in the social media report and comments on the controversy. READ MORE

5. 4. Topics and Attitudes in COVID-19 Online News Comments about Italy and Sweden. Appraisal Framework applied to Corpus-Assisted Discourse Analysis

   University essay from Institutionen för tillämpad informationsteknologi

   Author : Niklas Danielson; Arianna De Luca; [2023-11-22]
   Keywords : Online News Comments; COVID-19; CADA; Appraisal Framework; Corpus Linguistics;

   Abstract : This study conducts a mixed-methods, comparative study of online news comments. The subject of the articles were the two countries of Sweden and Italy during the COVID-19 pandemic. READ MORE

6. 5. Investigating the Effect of Code Comments on Source Code Comprehension - A Reproduction Study

   University essay from Göteborgs universitet/Institutionen för data- och informationsteknik

   Author : Christofer Jidarv; Robin Hansen; [2023-08-03]
   Keywords : ;

   Abstract : Software comments are written to get an understanding of what code does, its function, and its purpose. There is a consensus in the industry that code comments improve software comprehension, but is this really the case? In this research, we investigate the effect of code comments on software comprehension by conducting an experiment where participants are to study one of three types of code snippets containing the same code. READ MORE