Essays about: "communicating with customer"

Showing result 1 - 5 of 61 essays containing the words communicating with customer.

  1. 1. Mortgage Information and Consumer Understanding : A Study of Swedish Banks

    University essay from Karlstads universitet/Handelshögskolan (from 2013)

    Author : Gustav Andersson; Ludvig Borges Månsson; [2024]
    Keywords : Mortgage; communication; banks; financial sustainability; consumer behavior; CSR;

    Abstract : The purpose of this essay was to examine and see how communication betweenbank and customer in the Swedish mortgage market is processed. Several theoriesthat have been used in this study highlight how consumers think when they makefinancial decisions. READ MORE

  3. 2. Exploring Environmentally Sustainable Last-Mile Deliveries in Sweden

    University essay from Lunds universitet/Teknisk logistik

    Author : Emelie Ehrensvärd; Clara Wilhelmsson; [2023]
    Keywords : Last-mile delivery; E-retailer; Sustainable last-mile delivery; Environmentally sustainable last-mile delivery; Technology and Engineering;

    Abstract : Last-mile delivery is the part of the e-commerce supply chain that is the least efficient in terms of cost, time, and environmental impact. As e-commerce is expected to keep growing, this puts pressure on last-mile deliveries to reduce their environmental impact if Sweden is to reach its environmental goals for 2045. READ MORE

  4. 3. Lost in the Weeds : Understanding the Firm's Perspective of Regulations on Marketing Communications in the Canadian Cannabis Industry

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Benjamin Farnworth; Edward Williams; [2023]
    Keywords : External Regulation; Marketing Communication; Institutional Theory; Institutional Pressures; Isomorphic Pressure; Canadian Cannabis Industry;

    Abstract : Background: Marketing communication is the process of communicating with the customer, this is all communicative materials that are produced by the firm in order to influence the consumer. Regulations are all the rules, instructions, memos issued by a market authority that dictate the ways a firm may present their brand. READ MORE

  5. 4. Designing and Prototyping a Mobile Application for Flatbed Applicators

    University essay from Karlstads universitet/Institutionen för matematik och datavetenskap (from 2013); Karlstads universitet/Avdelningen för datavetenskap

    Author : Johan Fredriksson; Mattias Kirkerud; [2022]
    Keywords : React Native; user interface; UI; user experience; UX; data communication; MQTT; TwinCAT; React Native; datakommunikation; användargränssnitt; MQTT; TwinCAT;

    Abstract : Context: Flatbed applicators are machines made for laminating, primarily signs on an industrial level. These applicators are controlled manually, which exhibits potential for digitalization in order to enhance the user experience. READ MORE

  6. 5. CSR communication within controversial businesses - a closer look at the fast fashion industry

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Isac Almqvist; Lucas Holmqvist Adolfsson; [2022]
    Keywords : CSR; CSR communication; Minimise harm and Maximise good; brand identity; brand communication; fast fashion; strategic communication. CSR; CSR-kommunikation; varumärkesidentitet; varumärkeskommunikation; strategisk kommunikation.; Social Sciences;

    Abstract : Our planet is facing severe climate crises and the global companies are those who have the opportunity to make the biggest impact on how this will unfold in the future. The aim of this thesis is to gain a deeper understanding of how companies within questioned businesses are managing their CSR-communication and communicating their responsible initiatives and engagements on social media. READ MORE