Essays about: "customers satisfaction factors"

Showing result 6 - 10 of 148 essays containing the words customers satisfaction factors.

  1. 6. Unveiling the Depths of Customer Satisfaction : An Exploratory Qualitative Study on Chatbot Services and the Expectation Confirmation Model (ECM)

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Louise Forssell; Björn Ratjen; [2023]
    Keywords : Customer satisfaction; customer expectation; chatbot performance; Expectation Confirmation Model ECM ; exploratory research; underlying factors;

    Abstract : The Expectation confirmation model (ECM) is commonly employed to investigate technological advances and customer satisfaction with chatbots. However, customer satisfaction is a multifaceted concept intertwined with emotions and subjective perceptions, comprehending customer satisfaction fully can therefore be challenging. READ MORE

  2. 7. AI-POWERED TEXT ANALYSIS TOOL FOR SENTIMENT ANALYSIS

    University essay from Mälardalens universitet/Akademin för innovation, design och teknik

    Author : Dani Kebede; Naod Tesfai; [2023]
    Keywords : Sentiment analysis; Artificial intelligence; NLP; RoBERTa;

    Abstract : In today’s digital era, text data plays a ubiquitous role across various domains. This bachelor thesis focuses on the field of sentiment analysis, specifically addressing the task of classifying text into positive, negative, or neutral sentiments with the help of an AI tool. READ MORE

  3. 8. The effects of servicescape on customer satisfaction and possible implications on customer retention within movie theater industry

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Fareed Ahmedi; Mustafa Al Salhi; Felix Huynh; [2023]
    Keywords : SF Bio; Movie theaters; Cinema; Leisure Service; Servicescape; Strategic Roles of Servicescape; Three Dimensions of Servicescape; Five Servicescape Factors;

    Abstract : Research questions: How does the servicescape in movie theaters, with a particular focus on SF Bio Västerås, influence customer satisfaction and retention, and what are the perceived quality and challenges associated with its implementation? Purpose: The purpose of this study is to explore how movie theaters, such as SF Bio Västerås, use servicescape to influence customer service experience. The study aims to investigate the customers' perceived quality of movie theater servicescape and its impact on customer satisfaction and retention. READ MORE

  4. 9. Spotlight on the factors impacting customer satisfaction in offline shopping : A quantitative study

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Isabel Burch; Bofei Lu; Yihui Ren; [2023]
    Keywords : Offline Shopping; Customer Perceived Value; Customer Expectations; Touch Experience; Customer Satisfaction;

    Abstract : Background: Customers find great psychological satisfaction and pleasure when shopping. Customer satisfaction is crucial for a business's success, and increasing it will strengthenfinancial performance and competitiveness. READ MORE

  5. 10. Digital Transformation in the Fast Fashion Industry: How do Consumers Perceive Phygital Retail?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Andi Nur Haeriah; Chiara Jutz; [2023]
    Keywords : Digital Transformation; Fast Fashion Brand; Phygital Retail; Customer-Based Brand Equity.; Business and Economics;

    Abstract : The fashion industry has witnessed significant digital transformation, leading to the emergence of phygital retail that seamlessly integrates physical and digital experiences. This study explores the impact of phygital store design on customer-based brand equity in the fast fashion sector, focusing on the drivers and barriers that shape customer perceptions of phygital retail. READ MORE