Essays about: "everyday expertise"

Showing result 6 - 10 of 22 essays containing the words everyday expertise.

  1. 6. Challenges SMEs Face when Adopting Social Media Marketing to Increase Brand Awareness : A Multiple-Case Study

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Kainat Kainat; Patrizi Jennifer; [2020]
    Keywords : Social Media Marketing SMM ; Social Media Channels; Brand Awareness; Challenges; Business-to-Business B2B ; Small and Medium Enterprises SMEs ;

    Abstract : As the use of the internet increases, so does the use of social media channels. These channels have become a part of everyday life and are changing the way of communication and information exchange. Today, more and more business-to-business (B2B) companies are adopting social media marketing (SMM) to communicate with their customers. READ MORE

  2. 7. The storytelling of new experts : How CSR-experts legitimize through storytelling

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Hanna Svensson; Henrik Pettersson; [2020]
    Keywords : Corporate Social Responsibility; CSR; CSR-Expert; Legitimacy; New Experts; Storytelling;

    Abstract : The formal requirements of experts are diminishing, thus opening up for the expansion of new experts, who are gaining more influence in society. In contemporary society, all organizations are pressured to consider Corporate Social Responsibility (CSR) and are therefore dependent on the new experts within the field. READ MORE

  3. 8. Oulu Biovillage: Exploring Blue Bioeconomy Ecosystem Opportunities in Oulu, Finland

    University essay from Lunds universitet/Institutionen för arkitektur och byggd miljö

    Author : Emeline Lex; [2019]
    Keywords : Bioeconomy; blue bioeconomy; circular economy; ecosystem; waste-to-resource systems; local; community; regenerative; fish; aquaculture; renewable energies; biogas; bioenergy; live-work; cradle-to-cradle; typologies; greenhouse; environment; business; Oulu; Finland; Arts and Architecture;

    Abstract : By the year 2030, the world will need 50% more food, 45% more energy and 30% more water. This growth in demand will increase pressure on our natural resources. Ingenuitive and adaptive thinking will therefore be required in the ways we build our cities. READ MORE

  4. 9. Tracking the footballing self: An ethnography of the tensions between analog and digital expertise in a football team’s self-tracking practices

    University essay from Malmö universitet/Fakulteten för teknik och samhälle (TS)

    Author : Eveliina Parikka; [2019]
    Keywords : tension; expertise; self-tracking; sports; human and non-human; ANT; ethnography;

    Abstract : In the digitally mediated world that we live in, self-tracking and monitoring technologies have been observed to become part of the various realms of our social lives, shaping and even disturbing relations that we take part in. This thesis has sought to explore how tensions emerge between digital tracking technologies, players and other human members of an elite football team and, thus, to address how those tensions are dealt with. READ MORE

  5. 10. Deep Reinforcement Learning for Adaptive Human Robotic Collaboration

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Johan Fredin Haslum; [2019]
    Keywords : ;

    Abstract : Robots are expected to become an increasingly common part of most humans everyday lives. As the number of robots increase, so will also the number of human-robot interactions. For these interactions to be valuable and intuitive, new advanced robotic control policies will be necessary. READ MORE