Essays about: "feed and social factors"

Showing result 11 - 15 of 31 essays containing the words feed and social factors.

  1. 11. Wed 2.0: improving customer experience with wedding service providers through investigation of the ranking mechanism and sentiment analysis of user feedback on Instagram

    University essay from Linnéuniversitetet/Institutionen för datavetenskap och medieteknik (DM)

    Author : Maria Jäderlund; [2019]
    Keywords : sentiment analysis; natural language processing; ranking; Instagram; VADER;

    Abstract : Instagram is one of the main social platforms for business promotion. Millions of potential customers and endless visual marketing opportunities makes Instagram a perfect place to increase online sales. There are many tools and mechanisms to promote brands on Instagram such as paid advertising or using a pre-generated set of popular hashtags. READ MORE

  3. 12. Efficient social media marketing for sustainable fashion companies : Increasing interest and engagement on Instagram among millennial males by appealing to their values.

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Natalia Lilja; [2019]
    Keywords : Sustainable fashion; Social media marketing; millennial male; marketing; Instagram content for marketing; Hållbart mode; Sociala media marknadsföring; Millenium mannen; Marknadsföring; Instagram innehåll för marknadsföringssyfte;

    Abstract : Purpose: The purpose of this paper is to identify how social media, specifically Instagram can be used to encourage interest among the millennial male for sustainable fashion products. The study contributes to give marketing insights and a broader understanding of the millennial male’s online behaviour, so that fashion companies within the sustainable sector of the industry can benefit from these when broadening their target market. READ MORE

  4. 13. A shady future for Brazilian agriculture? Obstacles to and opportunities for agroforestry as a sustainable alternative to current agricultural practices

    University essay from Lunds universitet/LUCSUS

    Author : Asger Mindegaard; [2019]
    Keywords : agriculture; agroforestry; sustainability transitions; multi-level perspective; Brazil; sustainability science; Social Sciences;

    Abstract : As the negative environmental impacts of contemporary agriculture become still more evident and widespread, the question of how to feed future generations while preserving the vital stability of the planet’s environment is more urgent than ever. Major institutions are targeting the environmental sustainability of agriculture, internationally as well as in Brazil. READ MORE

  5. 14. Consumers' perceptions of social media advertisements : a cross-cultural comparison among Sweden, India, and Japan.

    University essay from Högskolan Kristianstad/Fakulteten för ekonomi

    Author : Johan Wiberg; Joakim Månsson; [2019]
    Keywords : Attitudes; advertisement; imagery; national culture; perception; social media;

    Abstract : The development of technology in the 21st century has led to extensive use of various social media platforms worldwide among consumers as well as businesses, which has led to an increased number of advertisements on social media across borders, where they may face differences regarding how their advertisement is perceived considering cultures, religions, and traditions. These cultural factors make it crucial for companies to recognize local cultural differences to succeed globally. READ MORE

  6. 15. Virtual influencers : Anonymous celebrities on social media

    University essay from Högskolan i Jönköping/JTH, Datateknik och informatik

    Author : Anna Darner; Nickie Arvidsson; [2019]
    Keywords : Virtual influencer; influencer; instagram; social network; fictional character;

    Abstract : Virtual influencer is a new phenomenon operating on social networks. Since this is new, there is not a lot of research about that field. Therefor the purpose of this study is to get a better understanding about virtual influencers and how they operate on instagram. READ MORE