Essays about: "green intention-behavior gap"
Found 4 essays containing the words green intention-behavior gap.
-
1. Shaping Tomorrow’s Sustainability: Unraveling Gen Z’s Decision-Making Journey for Sustainable Consumption
University essay from Malmö universitet/Institutionen för Urbana Studier (US)Abstract : The largest generation on earth, Generation Z, holds substantial market power. They were born onto a planet that is overheating, in a society characterized by high growth and technological advancements at an accelerated speed, and are inheriting substantial sustainability, socio-economic, and climate change challenges. READ MORE
-
2. Adressing the gap between millennials' attitude and behavior towards sustainable packaging in the Dutch FMCG industry
University essay from Högskolan Kristianstad/Fakulteten för ekonomiAbstract : This dissertation investigated why Dutch millennials have a positive attitude towards sustainable packaging and whether this resulted into the purchase of sustainably packaged products in the FMCG industry. Data was collected by the use of a survey among 115 Dutch millennials. READ MORE
-
3. Green lifestyle, where to go? : How social media influencers moderate the intention – behavior gap within the ecological lifestyle context
University essay from Jönköping University/Internationella HandelshögskolanAbstract : .... READ MORE
-
4. Talking green, behaving brown : A study about consumers intention-behavior gap among eco-labels
University essay from Högskolan i Gävle/FöretagsekonomiAbstract : Title: Talking green, behaving brown - A study about consumers intention-behavior gap among eco-labels Level: Bachelor thesis in Business & Administration Authors: Emma-Sophie Doksaeter & Julia Nordman Supervisor: Jonas Kågström Date: January 2019 Purpose: The purpose of this study is to analyze consumers intention-behavior gap towards eco-labeled products based on Carrington’s et. al. READ MORE