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Showing result 1 - 5 of 66 essays matching the above criteria.
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1. A Guilt-free Guilty Pleasure - A Qualitative Study of Consumers’ Process of Coping with the Tension between Health and Hedonism
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Title: A Guilt-free Guilty Pleasure: A Qualitative Study of Consumers’ Process of Coping with the Tension between Health and Hedonism Course: BUSN39 - Degree Project in Global Marketing Authors: Y Nhi Do & Georgia Kakaletri Keywords: Guilt-free Narratives, Healthism, Hedonic Food Consumption, Sensemaking, Cultural Branding, Identity Purpose: The purpose of this thesis is to explore the way consumers make sense of guilt-free narratives in the case of hedonic food consumption and how they cope with the tension between healthism-hedonism. Background: Most relevant studies in the field of food and health focus on psychological motives, and mainly follow a quantitative methodology, which lacks an in-depth analysis of the topic. READ MORE
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2. Maybe meat, maybe not? Analysing Swedish consumers’ preferences for plant-based meat alternatives
University essay from SLU/Department of Molecular SciencesAbstract : Plant-based meat alternatives (PBMAs) have grown in both demand and diversified supply. As follows, there has recently been an increase in research studying consumers' behaviour towards these products. This thesis aimed to add to the growing literature by analysing Swedish consumers' preferences for PBMAs. READ MORE
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3. Arbetsmiljö och djurvälfärd på små mjölkgårdar
University essay from SLU/Dept. of Clinical SciencesAbstract : Det har setts en tydlig minskning av antalet företag med mjölkkor i Sverige, det är framför allt de mindre gårdarna som har minskat i antal. Denna minskning skulle kunna påverka Sveriges livsmedelsförsörjning under krissituationer. READ MORE
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4. Motivations and sustainability perceptions for following a pescatarian diet
University essay from Högskolan i Gävle/Avdelningen för byggnadsteknik, energisystem och miljövetenskapAbstract : In the past sixty years, demand for seafood products for human consumption has increased sixfold. With increasing wealth, increased attention for healthy diets and increasing concerns for environmental issues, it is expected that people will shift away from the consumption of terrestrial animals and move towards pescatarian, vegetarian and vegan dietary patterns. READ MORE
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5. Assessing Textile Raw Materials and Exploring Sustainable Sources for Future Renewable Textile Materials for IKEA of Sweden
University essay from SLU/Dept. of Biosystems and Technology (from 130101)Abstract : This degree project at the Swedish University of Agricultural Sciences has been conducted in collaboration with IKEA of Sweden. The textile industry contributes to significant environmental challenges, including pollution and global water scarcity. READ MORE