Essays about: "internal service"

Showing result 1 - 5 of 261 essays containing the words internal service.

  1. 1. Cost Management in the New Product Introduction Process of TruPrint 1000; A case-study of TRUMPF Maskin AB and its costs of Introducing New Additive Manufacturing Systems to the Swedish Market

    University essay from Göteborgs universitet/Graduate School

    Author : Odia Okhiria; [2017-09-15]
    Keywords : ;

    Abstract : MSc in Innovation and Industrial Management.... READ MORE

  2. 2. A useful set of tools or a heavy backpack? A case study of Volvo Trucks during the shift from fossil fuels to electricity

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Gustav Hakegård; Therese von Schultz; [2017-07-06]
    Keywords : Innovation management; Technological innovation; Service innovation; Management innovation; Electromobility; Battery electric truck; Electric vehicle; Disruptive innovation; Volvo;

    Abstract : Since the discoveries of the externalities caused by the combustion of fossil fuels, a more sustainablealternative has been sought. One such solution that has gained increased attention from both thepublic and the manufacturing industry is Battery Electric Vehicles, BEVs. READ MORE

  3. 3. Managing the gaps between intended and enacted value propositions : A qualitative study exploring internal marketing in a retail context

    University essay from Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Author : Victoria Starkhammar; Anna Neglén; [2017]
    Keywords : value proposition; retail; internal marketing; frontline employee; customer service concept; service; service managemet; retail management; intended value proposition; enacted value proposition;

    Abstract : The fierce competition on the retail market has led firms to stop focusing on firm-customer transactions and start focusing on firm-customer relations. New customer demands makes it impossible for firms to gain a sustainable advantage by focusing only on their goods assortment. READ MORE

  4. 4. Why Wait Until It’s Too Late? - How do the challenges deriving from the adoption of a reactive approach to Market Orientation affect the transitioning process?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Esteban Guerrero; Patrik Ignatius; [2017]
    Keywords : Reactive and Proactive Market Orientation; Regulation; Innovation; Cultural Transformation; Technology; Financial Industry; Front End of Innovation; New Service Development; Business and Economics;

    Abstract : Research question-/s: Incumbents in the financial industry - what are the challenges faced in the beginning of a reactive transition to Market Orientation and how do these influence the process? Methodology: The case study was conducted in a global financial service provider based in Sweden. The research takes a qualitative approach which follows an inductive method with small elements of deduction. READ MORE

  5. 5. Accelerating Service Innovation with Global Account Management – A Case Study at a Manufacturing MNC

    University essay from Lunds universitet/Innovationsteknik

    Author : Emma Malmström; [2017]
    Keywords : Service Innovation; Global Account Management; Customer Needs; Customer-Driven Innovation; Speed to Market; Business and Economics; Technology and Engineering;

    Abstract : Title: Accelerating Service Innovation with Global Account Management – A Case Study at a Manufacturing MNC Author: Emma Malmström – Master of Science in Industrial Engineering and Management, em.malmstrom@gmail. READ MORE