Essays about: "internationalization method"

Showing result 21 - 25 of 157 essays containing the words internationalization method.

  1. 21. "The Jungle Telegraph" : A qualitative case study about the challenges for Swedish B2B Small and Medium-size Enterprises when entering the Sub-Saharan market

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Levent Bekir; Nicolas Numhauser; Rawa Abbas; [2021]
    Keywords : Sub-Saharan Africa; SME; institutional framework; entry mode; internationalization strategy; network;

    Abstract : As developed markets have become saturated to a greater extent, companies have instead targeted emerging economies. In recent years, a substantial number of companies have recognized the opportunities in the Sub-Saharan market, which has led to an increasing number of foreign firms entering this market. READ MORE

  2. 22. Building Bridges : How Swedish managers develop and nurture relationships to non-business actors in China

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Vivianne Ionescu; Victor Öman; [2021]
    Keywords : Business Network Theory; Extended Business Network; Non-Business Actors Internationalization; Guanxi; Business Relationships; Liability of outsidership;

    Abstract : Purpose: The purpose of the study is to extend the knowledge on how Swedish companies canbecome more embedded in the Chinese market by building relationships with political actors. Research question: How do Swedish managers develop and maintain relations with politicalactors in China, and how do they perceive the outcomes from such relations? Method: Qualitative approach with semi-structured interviews. READ MORE

  3. 23. The Impact of Digitalization on Internationalization of High-Tech Firms : A Case Study of Space Company

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Elizabeth Wangeci Muriu; [2021]
    Keywords : Digitalization; Internationalization; Born Global Firms; Emerging Markets; Foreign market entry strategies;

    Abstract : ABSTRACT This master thesis examined the impact of digitalization on the speed of internationalization and explores the various foreign market entry options for a company that would like to expand from a developed market to an emerging market as part of its internationalization.  The case study analyzed in this paper is Arctic Space Technologies, a unique satellite operator company offering an all-in-one solution for sustainable satellite data handling and processing. READ MORE

  4. 24. "Two separate lanes which on occasion bump into each other" : A Qualitative Study on How Collective Cognition in Entrepreneurial Teams Affect International Opportunities

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Josefin Nyberg; Viktoria Atladottir; [2021]
    Keywords : International Business; Internationalization; International entrepreneurship; Collective Cognition; International opportunities; Discovery; Exploitation; Entrepreneurial Teams.;

    Abstract : During the last three decades, research and activity within international entrepreneurship have accelerated. The international entrepreneurial process consists of, for instance, international opportunities that are recognized as a critical function. READ MORE

  5. 25. The role of networks in a Swedish medium-sized pharmaceutical firm’s internationalization process

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Greta Lyckenblad; Lina Nygren; [2020-02-13]
    Keywords : Internationalization; networks; utilizing networks; pharmaceutical firm; medium-sized company; SME;

    Abstract : Today pharmaceuticals are the fifth largest export product in Sweden, whereas SMEs are the motor of innovation within the pharmaceutical industry. Pharmaceutical firms face several challenges, as high product development costs, high entry barriers due to institutional legal frameworks and slow return of investments, during their internationalization. READ MORE