Essays about: "introduction to e-commerce"

Showing result 11 - 15 of 19 essays containing the words introduction to e-commerce.

  1. 11. Managing Organizational Factors in Technology Assimilation for Web-based Business to Business E-Commerce

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : ERIK ELANDER AMAN; ALEXANDER NAWRAS SUDDEK; [2018]
    Keywords : B2B; Web-Based E-Commerce Assimilation; Organizational Change; Technology Assimilation; E-business; Change Management.; B2B; Webbaserad E-handel; Implementation; Teknisk Assimilation; Organisatorisk Förändring; Förändringsledning; Digitala Affärer.;

    Abstract : Introduction: The use of Web-based Business-to-Business E-commerce is increasing, however many companies who previously adopted e-commerce technology have failed to utilize it. Meanwhile, research has mostly focused on quantitative research regarding factors affecting the adoption of e-commerce, leaving a research gap regarding the routinization of the technology. READ MORE

  2. 12. Exploring Designs for Enhancing the In-store Customer Experience through Digital Product Information in Fashion Retail

    University essay from KTH/Medieteknik och interaktionsdesign, MID

    Author : Martina Jonsson; [2018]
    Keywords : In-store experience; digitalization; e-commerce; explorative design; product information; fashion retail; augmented reality; interaction design; interaction technology.;

    Abstract : The ongoing consumer transition from offline to online shopping in the fashion retail industry requires retailers to take action. Not only do consumers shop more online, they also go online for research of retail products. Forecasts tell that bringing the online experience to offline stores might bridge the gap between the two channels. READ MORE

  3. 13. Means to capture value in e-commerce of groceries : A systematic approach to explore business opportunities for the food packaging and processing industry

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Yasmin Pourmokhtar; Jala Omar; [2016]
    Keywords : E-grocery; processing packaging company; e-commerce; groceries;

    Abstract : The grocery retailing has evolved over the past 60 years from small, local retailers to out-of-town hypermarkets and now the rise of e-commerce of groceries is reshaping the landscape.   This report seeks to understand how the growing field of e-commerce of groceries is affecting a processing & packaging solution provider like Tetra Pak and further identify business opportunities for Tetra Pak. READ MORE

  4. 14. Generation E-commerce : Motivation to write positive and negative online reviews

    University essay from Högskolan i Jönköping/Internationella Handelshögskolan

    Author : Julia Arheden; Timmy Eliasson; Johan Alfredsson; [2016]
    Keywords : eWOM; Motivation; Online Reviews; Positive reviews; Negative reviews; Customer’s motivation; Motivation factors;

    Abstract : Abstract   Purpose: The purpose of this study is to further explore customer’s motivation to write online reviews by understanding what factors motivate customers to write positive and negative online reviews.   Problem: Because of the shift in technology and the introduction of the Internet the way we communicate, search for information and the way we purchase products have significantly changed. READ MORE

  5. 15. Developing a WMS in an omni-channel environment

    University essay from Lunds universitet/Teknisk logistik

    Author : Gustav Linde; Jonathan Åkerblom; [2016]
    Keywords : Software requirement specication engineering; WMS; Multi-channel; Omni-channel; E-commerce; Retail; Cloud-based; SaaS; Warehouse operations; WHM; Information System; Design Science Research; Technology and Engineering;

    Abstract : Den så kallade multikanals-strategin myntades redan på 90-talet som ett sätt att beskriva återförsäljares användning av två eller mer kanaler för att sälja produkter och tjänster till kunder. I mitten på det första årtiondet började det här begreppet att evolvera på grund av framväxande diskussioner kring integration mellan säljkanalerna. READ MORE