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Showing result 1 - 5 of 11 essays matching the above criteria.

1. 1. Holding on to the positive aspects of being small: A multiple case study exploring product innovation processes in knowledge-intensive companies by incorporating the variable of company growth

   University essay from Göteborgs universitet/Graduate School

   Author : Carolina Bååt; Viktoria Östblom; [2018-08-01]
   Keywords : ;

   Abstract : Innovation is essential for any organization wanting to stay competitive in the long run. (Şimşit et al, 2014). Desouza et al (2009) also point to how it is the companies with strongly built innovation processes that will take the lead in their respective industries. READ MORE

3. 2. Product Innovation in Equestrian Sports - A qualitative multiple case study about how product innovation evolves in the Swedish equine industry

   University essay from Göteborgs universitet/Graduate School

   Author : Josefine Berggren; [2018-07-31]
   Keywords : Product innovation; knowledge intensive entrepreneurship; horse tech; financing of innovative start-up ventures; knowledge; societal influence; equine industry;

   Abstract : Innovation in the equine industry has been seen as existing to a very little degree since many of the activities surrounding the horse have been looking the same during the last decades. At the same time, half a million people in Sweden are horseback riding and additionally half a million people are in contact with horses regularly. READ MORE

4. 3. Brand new knowledge : how knowledge-intensive startups use social media to build their corporate brand

   University essay from Högskolan Kristianstad/Fakulteten för ekonomi

   Author : Gustaf Ergeer; Fredrik Sigfridsson; [2018]
   Keywords : Startups; Entrepreneurship; Branding; Social media; Knowledge-intensive firms; Social media marketing;

   Abstract : Building a corporate brand is as a crucial resource for the survival of companies. Social media as a tool for branding practices has been emphasized in research about startups. In such research, less focus is on certain groups of startups, such as Knowledge-intensive startups (KI Startups). READ MORE

5. 4. What led Tel Aviv to become a leading entrepreneurial ecosystem?

   University essay from Göteborgs universitet/Graduate School

   Author : Björn Ingmansson; [2017-09-13]
   Keywords : clusters of innovation; entrepreneurial ecosystem; knowledge-intensive entrepreneurship;

   Abstract : “How has Tel Aviv become a leading entrepreneurial ecosystem? ” This thesis investigates the factors behind the growing success of Tel Aviv as an entrepreneurial scene. The economic capital of Israel has become one of the most important clusters of innovation in the World (Engel & del-Palacio, 2011). READ MORE

6. 5. Feedback approaches and knowledge intensity in new ventures

   University essay from Göteborgs universitet/Graduate School

   Author : Gabriel Isip; Oliver Young; [2017-07-06]
   Keywords : Feedback; Knowledge Intensive Entrepreneurship; Knowledge gaps; New Ventures; Feedback type; Feedback source; Entrepreneurial openness; Knowledge acquisition;

   Abstract : New ventures face difficulties as they often lack the market information required to make well-founded decisions. While all new ventures suffer the increased likelihood of failure, feedback could be a technique to minimize knowledge gaps between the new venture and the market. READ MORE