Essays about: "product in market china"

Showing result 1 - 5 of 84 essays containing the words product in market china.

  1. 1. A quantitative research on what are the potential preferences that make Swedish furniture attract Vietnamese consumers – IKEA as a case study.

    University essay from Jönköping University/JIBS Entrepreneurship Centre

    Author : Vy Nguyen; Nhu Nguyen; [2022]
    Keywords : IKEA; product values; social value; aesthetic values; functional values; consumption value; customer perception.;

    Abstract : Background:  In recent years, the Swedish furniture industry has recorded many significant successes and increased its influence in the world furniture market with a high proportion of products being used for export purposes and the intensifying popularity of Sweden-originated furniture brands. Among these, IKEA is the most renowned company. READ MORE

  3. 2. Evaluation of Factors Affecting the Decision-Making Process of Sneaker Purchase among Chinese Post 90s Consumers

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Siyi Chen; Tuoyu Liu; Yuhao Su; [2022]
    Keywords : Sneaker; Chinese consumer; Five-stage consumer decision-making process; Sneaker market; Consumer behaviour;

    Abstract : Title Evaluation of Factors Affecting the Decision-Making Process of Sneaker Purchase among Chinese Post 90s Consumers. Background Sneakers have become an essential part of the younger generation's wardrobe in today's society, reflecting the millennial drive for comfort and leisure. READ MORE

  4. 3. User consumptions behavior of interactive video platform - A reflective study of Douyin as an E-commerce Platform

    University essay from Lunds universitet/Institutionen för informatik

    Author : Borges Jose Joaquim Paindane; Xiaoqian Lu; [2022]
    Keywords : Interactive Video; E-commence Platform; Douyin; Social Media; Consumption Behavior.; Business and Economics;

    Abstract : Because of the versatility of technological influence and the rapid development of digitalization, interactive social media, such as Tik Tok and Douyin, have brought more consumption possibilities to the market. These social media are merging to innovate some new consumption behaviors by using interactive content to save costs and give users more value. READ MORE

  5. 4. A study on the Determinants of FDI Inflows to China

    University essay from Södertörns högskola/Nationalekonomi

    Author : Xin Jiang; [2022]
    Keywords : ;

    Abstract : Since the Chinese government proposed the "reform and opening-up policy" in 1979, China has achieved remarkable economic development. Foreign direct investment (FDI) has played an important role in stimulating economic development and alleviating capital shortages. This thesis explores FDI by choosing China as its destination country. READ MORE

  6. 5. Battery Cell Offering for Mid-Market Battery Electric Vehicles

    University essay from Lunds universitet/Innovationsteknik

    Author : Oscar Bengtsson; Rebecka Markensten; [2022]
    Keywords : lithium-ion battery; BEV; mid-market; low-cost battery; Technology and Engineering; Business and Economics;

    Abstract : The rapid transformation of the automotive industry to electric vehicles is putting immense pressure on not just vehicle manufacturers (OEMs), but the entire battery electric vehicle (BEV) supply chain. This includes lithium-ion battery cells, the current state-of-the-art technology for energy storage in BEVs. READ MORE