Essays about: "promotion culture"

Showing result 11 - 15 of 88 essays containing the words promotion culture.

  1. 11. The authenticity of Swedish Craft Gin : A multimodal analysis of marketing of Swedish Craft Gin for international audiences

    University essay from Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

    Author : Anton Freij; [2022]
    Keywords : Swedish Craft Gin · Culture · MCDA · Multimodality · Authenticity ·Locality;

    Abstract : This thesis aims to investigate how Swedish Companies can appropriate products that have strong cultural connections towards other nations or cultures and reintroduce them onto an international market in an authentic way, with emphasis on their Swedish locality. To do this, the study used the booming market of Swedish Craft Gin Distilleries. READ MORE

  2. 12. A New Era of the Visual Art Market? : A Platform Analysis of the biggest NFT market OpenSea on Diversity and Equality

    University essay from Uppsala universitet/Institutionen för ABM

    Author : Wai Ling Ng; [2022]
    Keywords : Visual Art Market; NFT; Blockchain; OpenSea; Diversity; Equality;

    Abstract : The thesis investigates OpenSea, the world’s largest NFT marketplace on whether it promotes the decentralization of the visual art market and lowers the entry barriers of the market for artists to connect with potential collectors and thus promoting diversity and equality to the market.  The success of an artistic career requires connections with art dealers and high cultural institutions, because art professionals act as the gatekeepers of the art market by evaluating the value of artworks and artists (Prinz, 2022). READ MORE

  3. 13. Unpacking the Insta-girls : The Ultimate Evolution of the Celebrity Fashion Model

    University essay from Stockholms universitet/Modevetenskap

    Author : Alexandre Zamboni; [2022]
    Keywords : fashion model; celebrity; social media; persona; beauty ideal; bodily discipline;

    Abstract : The last decade has seen the rise of a new trinity of supermodels, the so-called Insta-girls, Kendall Jenner, Gigi, and Bella Hadid. Besides mastering the art of digital self-promotion, they belong to famous Californian families with strong ties to show business. READ MORE

  4. 14. EFL Textbooks - Cultural Gateways?: The Depictions of Outer and Expanding Circle Cultures in Two Swedish EFL Textbooks Aimed at Upper Secondary School and the Correlation of the Depictions With the Steering Documents

    University essay from Lunds universitet/Engelska

    Author : Sarah Liljeblad; [2022]
    Keywords : Culture; EFL; Textbooks; Sweden; Upper Secondary School; Languages and Literatures;

    Abstract : This study examined how outer and expanding circle cultures were depicted in two English as a foreign language (EFL) textbooks aimed at English 5 in Swedish upper secondary school. Moreover, it was investigated to what extent these depictions aligned with the steering documents by helping students fulfil the aims related to intercultural competence (ICC). READ MORE

  5. 15. The impact of leadership, learning culture, and willingness to change on automation deployment and organisational performance

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Grigorios Stathis; Thomas Metzitis; [2022]
    Keywords : leadership; participative; autocratic; automation deployment; learning culture; technology adoption; innovation; willingness to change; organisational performance; ;

    Abstract : Background: Automation deployment is an innovative solution for organisations andbusinesses to improve efficiency and increase value. This study examines the impact ofleadership, learning culture and willingness to automation deployment and, therefore,organisational performance. READ MORE