Essays about: "prospects of e marketing"

Found 2 essays containing the words prospects of e marketing.

  1. 1. Interactive Marketing: E-mail - Tomorrow´s Tool for Online Purchases

    University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Author : Theodor Öberg; Marcus Oldby; [2017]
    Keywords : Interactive E-mail; Interactiveness; E-mail; Impulse Buying Tendency; IBT;

    Abstract : This thesis aims to gain a better understanding of how customers behave with email and spontaneous online shopping and in which degree prospects or customer would be affected by functions in interactive e-mails. ... READ MORE

  2. 2. Examining Internet and E-commerce Adoption in the Music Records Business in Ghana

    University essay from Blekinge Tekniska Högskola/Sektionen för datavetenskap och kommunikation

    Author : Samuel Wiafe; [2012]
    Keywords : electronic commerce adoption; internet; music; music record business;

    Abstract : Context: Information Communication Technologies (ICT) and its related applications are increasingly penetrating all spheres of individual, organizational, and societal aspects of everyday life in the developing economies and Africa as well. The Internet is emerging as an important technology for commerce and business. READ MORE