Essays about: "retail market"

Showing result 1 - 5 of 432 essays containing the words retail market.

1. 1. To Adopt or Not to Adopt, That is the Question: An Analysis of Drivers and Barriers for Adoption of Virtual Fitting Rooms in the Swedish online fashion retail market

   University essay from Göteborgs universitet/Företagsekonomiska institutionen

   Author : Linn Karlsson; Elin Skarin; [2023-09-22]
   Keywords : Virtual Fitting Rooms; sustainability; online returns; technology adoption; resistance to adoption; consumer behavior;

   Abstract : The immense increase in returns amongst Swedish online fashion retailers has given rise to severe challenges, not least from a sustainability perspective. Several studies have shed light to Virtual Fitting Rooms (VFRs) as a potential solution for reducing online returns. READ MORE

3. 2. How to improve customer satisfaction with customer surveys and lean for retail

   University essay from Göteborgs universitet/Graduate School

   Author : Nahia Bilbao Gato; [2023-07-18]
   Keywords : lean for retail; customer satisfaction;

   Abstract : Introduction: This dissertation project is based on a collaboration between the author and Volvo Trucks Europe. To answer the research question of How to improve customer satisfaction with customer surveys and lean for retail? This study describes a qualitative study of improving customer satisfaction with lean for retail in the Volvo Trucks dealership network, specifically in the Northern European Market. READ MORE

4. 3. DIRECT-TO-COMSUMER MODEL IN THE AUTOMOTIVE INDUSTRY The impact of transition to a direct-to consumer business model by an incumbent manufacturer on its retailers: a case study of Volvo Cars

   University essay from Institutionen för tillämpad informationsteknologi

   Author : Chandraprabha Jha; [2023-02-01]
   Keywords : direct-to-consumer; digital transformation; automotive; retailer; retail strategy; automotive retail strategy;

   Abstract : Digitalisation has enabled and shown the opportunity to car manufacturers. They are transforming themselves and a by-product of change is the transformation of their business model. Digital technologies have enabled manufacturers to connect directly with consumers. READ MORE

5. 4. Framing sustainable consumerism in the retail market : a case study of Axfood

   University essay from SLU/Dept. of Urban and Rural Development

   Author : Antonia Wistbacka; [2023]
   Keywords : environment; communication; framing; sustainable consumerism; retail market; consumers;

   Abstract : The pressure on retail businesses to be a part of, or even lead, the transition into a more sustainable world is putting a lot of pressure on the wholesale market. The debate on whom the responsibility should fall on is divided between consumers, the government, and companies. READ MORE

6. 5. A First Step Towards Profitable and Sustainable Reverse Logistics : A qualitative study of how companies can balance sustainability priorities in their Reverse Logistic practices

   University essay from Umeå universitet/Företagsekonomi

   Author : Josefin Andersson; Emma Gustafsson; [2023]
   Keywords : Reverse Logistics; Economic Sustainability; Environmental Sustainability; Supply Chain Management;

   Abstract : A rapid change in the market context and a growing concern regarding the environment with initiatives such as Agenda 2030 and Paris Agreement is what organisations are facing today. Further, macro-factors including war, inflation and energy crisis contribute to additional concerns in the market. READ MORE