Essays about: "social semiotics"

Showing result 21 - 25 of 81 essays containing the words social semiotics.

1. 21. "Express yourself in new ways" - wait, not like that : A semiotic analysis of norm-breaking pictures on Instagram

   University essay from Jönköping University/HLK, Medie- och kommunikationsvetenskap

   Author : Andrea Bille Pettersson; Aino Vauhkonen; [2020]
   Keywords : social media; norms; roles; gender; self-representation; digital activism; censorship; female sexuality; women stereotyping;

   Abstract : Instagram, as one of today’s largest social media platforms, plays a significant part in the maintaining and reproducing of existing stereotypes and role expectations for women. The purpose of the thesis is to study how Instagram interprets violations against its guidelines, and whether decisions to remove certain pictures from the platform are in line with terms of use, or part of human subjectivity. READ MORE

3. 22. Pastoral Nostalgia and Digital Media: A Case Study Exploring Nostalgia Communication in Li Ziqi’s Online Short Videos

   University essay from Uppsala universitet/Institutionen för informatik och media

   Author : Jinpei Deng; [2020]
   Keywords : Nostalgia; pastoral nostalgia; short videos; new media; Li Ziqi; communication; critical visual analysis; semiotics; remix; Sina Weibo; online videos; digital;

   Abstract : The primary goal of this study is to observe how the meaning of nostalgia is negotiated and remediated in Li Ziqi’s short videos, and understand the construction and expression of pastoral images in the video, by examining its social modality of the audiencing site and the compositional and social modalities of the image site through a Critical Visual Approach(CVA). Except for CVA, Remix as a thinking tool helps to frame data selection, mixed methods and theories throughout. READ MORE

4. 23. Every Body in its Place : The reproduction of inequality by way of education in Metropolis and Snowpiercer 

   University essay from Södertörns högskola/Lärarutbildningen

   Author : Ebbe Bjelkendal; [2020]
   Keywords : Ideology; ideological state apparatuses; pedagogic action; pedagogic authority; science fiction; corporatism; neoliberalism;

   Abstract : With increasing inequality in the world, having knowledge about the apparatuses maintaining unequal social structures is important. Utopian and dystopian science fiction films are a good source for analysis of social structures, due to their inherent interest in social critique and the role of semiotics in the spreading of ideology. READ MORE

5. 24. Taste for exclusivity. – A visual image analysis on the representation of social class and taste.

   University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

   Author : KATHARINA EVELINE STUMP; [2020]
   Keywords : Visual Communication; Socioeconomic status; Culture; Taste; Image Analysis; Luxury Fashion Branding; Wim Wenders; Jil Sander;

   Abstract : The purpose of this study is to create a deeper understanding on how brands today arepart of culture, creating meaning and effects, persuading customers through hidden messages and cultural communication codes. The starting point for my studies has been a European approach, with a German brand as empirical material. READ MORE

6. 25. TIME's Person of the Year 2019: A framing analysis about Greta Thunberg in the U.S. mainstream media

   University essay from Lunds universitet/Institutionen för strategisk kommunikation

   Author : Christina Abdulahad; Una Nyberg; [2020]
   Keywords : Strategic communication; Mainstream media; Mass media; Media biases; Content Analysis; Media framing; Semiotics; Greta Thunberg; United States; Social Sciences;

   Abstract : Under 2019 ägde världens största klimatdemonstration rum med den svenska klimataktivisten Greta Thunberg i fronten. Samtidigt meddelade den amerikanska presidenten Donald Trump att USA skulle dra sig ur Parisavtalet. Mediernas gestaltning påverkar samhällsdiskurser och utgör därmed ett viktigt koncept inom strategisk kommunikation. READ MORE