Essays about: "thesis strategic tourism marketing"

Found 2 essays containing the words thesis strategic tourism marketing.

1. 1. Relationship in Travel Agency: A case of Chinese International Travel Service

   University essay from Ekonomihögskolan, ELNU

   Author : Yingying Guo; Kai Sun; [2011]
   Keywords : ;

   Abstract : Bachelor Thesis, School of Management and Economics, Växjö University, 2FE10E Strategic Marketing, spring 2011 Authors: Guo Yingyiung, Sun Kai  Tutor: Viktorija Kalonaityte Examiner: Åsa Devine Title – Relationship in Travel Agency Background –With the social and economic development and people's living standards, travel service become a popular leisure time has come. Travel agencies are very sensitive services company because the customer wants the high quality of services to enjoy their travel. READ MORE

3. 2. Encouraging Innovation in Sustainable Tourism Development- The case of the Øresund Region

   University essay from Lunds universitet/Internationella miljöinstitutet

   Author : Johanna Suikkanen; [2006]
   Keywords : Tourism; innovation; innovation process; Environmental studies; Miljöstudier; Earth and Environmental Sciences;

   Abstract : Innovation is commongly discussed from the perspective of the manufacturing industry. Innovations can be the profitable market introduction of novelties, including new products, improved production techniques and logistics, or new ways of marketing and communication. Innovation can also be used to describe organisational and relational changes. READ MORE