Essays about: "Chris Niklasson"

Found 2 essays containing the words Chris Niklasson.

1. 1. CULTURAL BEHAVIORAL CHANGE- BEHIND THE SCENES : An abductive study on cultural dimensional interactions

   University essay from Umeå universitet/Företagsekonomi

   Author : Chris Niklasson; Louis Olakunle Ogbere; [2024]
   Keywords : Cultural behavioral changes; Cultural dimensional interactions; Hofstede model; Cross-cultural studies; Abductive research;

   Abstract : The complex and unpredictable nature of cultural behavioral changes has posed multiple challenges for marketing practitioners during recent years. These challenges include, but are not limited to, inaccurate market forecasts, market failures, wasted resources etc. READ MORE

3. 2. Positive Marketing of Mental Health Services : A Study on Positive Marketing´s Effect on the General Appeal of Seeking Mental Health Help

   University essay from Umeå universitet/Företagsekonomi

   Author : Chris Niklasson; Corinne Törnqvist; [2022]
   Keywords : Positive marketing; mental illness disorder; stigma; mental health;

   Abstract : Undiagnosed mental illnesses/disorders are a huge worldwide problem, that affect both society and individuals on an economic, social and medical level. The high amount of people with undiagnosed mental illnesses/disorders may originate from various sources, but it usually stems from the general stigma surrounding the mental illness/disorder phenomenon. READ MORE