Essays about: "CCO"
Showing result 1 - 5 of 13 essays containing the word CCO.
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1. Flexible Organizational Structures of the Digitally Mediated Collective Actor - A Case of the Shame Movement in Georgia
University essay from Lunds universitet/Institutionen för strategisk kommunikationAbstract : Recent scholarship has challenged the notion that digital tools alone can sustain a social movement, emphasizing instead the importance of collective identity and organizational structures. However, there is still limited understanding of how organizational structures emerge and transform in a social movement. READ MORE
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2. Ethnic Food and Sustainability : An analysis of how Thai restaurants in Sweden practice and communicate CSR
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledningAbstract : The ethnic food industry has grown substantially due to globalisation and migration trends. However, food sustainability has been rarely studied in ethnic food business literature.Ethnic food businesses are considered small migrant businesses, characterised by dimensions like size and cultural context. READ MORE
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3. Communicating Environmental CSR-Efforts in a Non-Sustainable Industry : A Comparative Study of Patagonia's and H&M's Environmental CSR Communication Using a Multimodal Critical Discourse Analysis
University essay from Uppsala universitet/Institutionen för informatik och mediaAbstract : The fashion industry is distinguished by two types of companies: slow fashion companies, such as Patagonia, characterized by environmentally friendly business practices, and fast fashion companies, such as H&M, premised on a less environmentally sustainable business model (Fletcher 2010; Bick, Halsey & Ekenga 2018). Although Patagonia and H&M are founded on different business models, their ECSR communication is similar. READ MORE
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4. The Role of the Physical Store in an Omnichannel Strategy : A qualitative study of Generation Z in the Swedish fashion industry
University essay from Umeå universitet/FöretagsekonomiAbstract : The modern retail landscape is experiencing a continuous change due to digitalization. With the growing number of available channels, consumers' consequent behavior within the fashion retail environment are becoming ever more complex. READ MORE
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5. Shaping future communication practises using CCO perspective: A study of pandemic remote work at UNDP
University essay from Lunds universitet/Institutionen för strategisk kommunikationAbstract : Covid-19 has forced organisations globally to shift from a physical office to a re-mote workspace overnight. One year into the pandemic, research suggests remote work could be the ‘new normal’, highlighting the need for organisations to enhance their knowledge of this practise. READ MORE