Essays about: "Conspicuous Sustainability"
Found 5 essays containing the words Conspicuous Sustainability.
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1. The factors affecting young Chinese people’s fashion choices - The importance of conspicuous consumption
University essay from Lunds universitet/Ekonomisk-historiska institutionenAbstract : The purpose of this paper is to explore the extent to which young Chinese consumers are making conspicuous consumption of fashion products. With China's increasingly rapid economic development, the income and consumption levels of the Chinese middle class are rising. READ MORE
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2. The Role of Consumer’s Self-Identity on Pro-Environmental Behavioral- and Loyalty Intentions
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Thesis Purpose: We aim to enhance the understanding of why Swedish consumers perform pro-environmental behaviors and how this can be influenced by managers and marketers in the shopping mall environment, making the mall more attractive and shoppers more loyal. Theoretical Perspective: We take on a sociological perspective by researching constructs based on identity theory, conspicuous consumption, and the theory of self-congruity. READ MORE
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3. Conspicuous Sustainability : Harnessing the potential of the social economy in order to acheive sustainability goals
University essay from Uppsala universitet/Institutionen för geovetenskaperAbstract : Conspicuous consumption is a form of economic behaviour in which social pressure influences consumption decisions. Considering the current understanding of the detrimental ecological impact of excessive consumption practices, this paper overviews the potential to lessen wasteful consumption trends by utilising conspicuous consumption. READ MORE
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4. How smart are smart cities? : How can big data influence the planning of sustainable urban mobility?
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : The opportunities we have to move around the city, otherwise known as urban mobility, are intrinsically linked to both local industrial output as well as the physical possibilities of moving provided by the landscape of the urban environment. With the advent of automotive congestion solidifying itself as a reality as populations in urban centres continue to rise, the conspicuous question is: If we continue the way we’re going, what happens next? This thesis explores the influence of new technologies and the data that drives them on the mechanisms of planning mobility in urban centres, as well as the potential of adoption of innovative mobility solutions that address environmental concerns through insights that higher resolution data can provide. READ MORE
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5. PRICE PREMIUM FAST-MOVING CONSUMER GOODS
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Title: Price Premium FMCG products - An exploratory study of the underlying factors why consumers would be willing to pay more Date of seminar: 5th June, 2018 Course: BUSN39 Degree project in Global Marketing Authors: Tanvir Ahmed Shuvo & Mentor Krasniqi Supervisor: Burak Tunca Keywords: FMCG, Price Premium, Consumption, Consumer behavior, Consumer culture, Quality, Perceived Value, Conspicuous Consumption, Product Involvement. Thesis purpose: The purpose of our study is to examine what underlying factors affect consumers’ willingness to pay premium price for fast moving consumer goods. READ MORE
