Essays about: "Fashion of today"

Showing result 1 - 5 of 162 essays containing the words Fashion of today.

  1. 1. To Adopt or Not to Adopt, That is the Question: An Analysis of Drivers and Barriers for Adoption of Virtual Fitting Rooms in the Swedish online fashion retail market

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Linn Karlsson; Elin Skarin; [2023-09-22]
    Keywords : Virtual Fitting Rooms; sustainability; online returns; technology adoption; resistance to adoption; consumer behavior;

    Abstract : The immense increase in returns amongst Swedish online fashion retailers has given rise to severe challenges, not least from a sustainability perspective. Several studies have shed light to Virtual Fitting Rooms (VFRs) as a potential solution for reducing online returns. READ MORE

  3. 2. Time is Tik(Tok)ing: An Insight on Contemporary Media Consumer Behavior - An exploratory study on user-generated content’s potential impact on contemporary media consumption

    University essay from Göteborgs universitet/Graduate School

    Author : Hilal Ahmad; Isak Rydén; [2023-07-03]
    Keywords : Media consumption; user-generated content; fast media; TikTok; addictive behavior; trends; media multitasking; social TV;

    Abstract : The drastic entrance and growth of TikTok during the last years have introduced new ways of consuming entertainment which has been adopted by individuals globally. Due to its novelty this type of media consumption is a rather understudies subject, which is why this study will explore new tendencies and behaviors occurring among consumers to provide inspiration for further research. READ MORE

  4. 3. Learning Embeddings for Fashion Images

    University essay from Linköpings universitet/Datorseende

    Author : Simon Hermansson; [2023]
    Keywords : Computer Vision; Machine Learning; Image Retrieval; CLIP; Masked Autoencoders MAE ; Vision Transformers; Image Captioning; Price Prediction; AI for Fashion;

    Abstract : Today the process of sorting second-hand clothes and textiles is mostly manual. In this master’s thesis, methods for automating this process as well as improving the manual sorting process have been investigated. READ MORE

  5. 4. THE ROLE OF SOCIAL MEDIA FASHION  INFLUENCERS ON GEN Z CONSUMERS LAST MINUTE HOLIDAY SHOPPING : A qualitative study on gen z consumers purchase behavior on fast-fashion retailer  

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Tracy Najjuko; [2023]
    Keywords : Consumer behavior; Purchase intention; Social media; Influencers; Fashion; Fast-fashion;

    Abstract : The online activities on social media have become a popular beverage among female gen zers in Sweden, as they rely on the platforms to recieve the information they need when evaluating a fashion purchase. This research aims to investigate the consumer last-minute holiday shopping on fast-fashion brands, and how the online fashion influencer could impact them in such occasions. READ MORE

  6. 5. Kan fast fashion bli hållbart? : en studie om samhällsstrukturers påverkan på omställningen mot en hållbar klädindustri

    University essay from SLU/Dept. of Economics

    Author : Anna Kivelä; Linnéa Thoresson; [2023]
    Keywords : Klädindustri; hållbar utveckling; cirkulära affärsmodeller; intressenter; strukturer; Clothing industry; sustainable development; circular business models; stakeholders; structures;

    Abstract : Klädindustrin är en av de produktionsgrenar som orsakar störst utsläpp och föroreningar i världen, vilket påverkar såväl de miljömässiga som sociala aspekterna. Omställningen inom denna bransch är därmed viktig för att framtida generationer och naturen inte ska behöva betala för den överkonsumtion som sker i världen idag. READ MORE