Essays about: "Malin Sundqvist"
Found 3 essays containing the words Malin Sundqvist.
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1. IMAC - a review : The Establishment of a Small Challenger Company ina Segmented High-Technology Life Science Market
University essay from Uppsala universitet/Institutionen för biologisk grundutbildningAbstract : This degree project report consists of an individual study, IMAC – a review, and a study made by a total of three students at the Uppsala School of Entrepreneurship, The Establishment of a Small Challenger Company in a Segmented High-Technology Life Science Market. The review is about immobilized metal ion affinity chromatography (IMAC) and describes this popular protein purification technique which has constantly evolved since its first discovery in 1975. READ MORE
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2. The Future of Venture Capital in Sweden. An optimist per definition
University essay from Göteborgs universitet/Graduate SchoolAbstract : The dot-com crash and recession that followed had a giant effect on the Venture Capital industry in Sweden. Invested capital and the number of Venture Capital firms decreased drastically, but even more significant was the change of behavior, characterized by risk avoidance and unwillingness to invest in Venture1. READ MORE
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3. Who's there? - A quantitative study of the impact of the social context on advertising effectiveness
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : In this thesis the impact of the social context on advertising effectiveness is investigated. This was done by comparing how two different social contexts affected people's perceptions of an advertisement. The contexts were based on reference group theory. A quantitative laboratory experiment was conducted. READ MORE